OVERALL
ALTERNATIVES
SPECS
VS AVERAGE
REVIEWS
Scored using CRM Software Methodology v3.0
CRM Software Methodology v3.0
Mathematical & Unbiased Scoring
Products in this category are scored under Frontum CRM Software Methodology v3.0: the technical score from the specifications is the base, and independent expert and video reviews (up to ±0.5 points), owner opinions (up to ±0.3) and best-of lists (up to +0.3) move it up or down.
Explore CRM Software Methodology v3.0

Flowlu review: 54 specs compared

Starting price:9 USD/user/moFree plan:yesAI assistant:yesBuilt-in quotes and invoicing:yesWorkflow automation:yes

Flowlu Review: Compare 54 technical specifications, 11 expert and video reviews and 1 best-of list to see how this product ranks in the CRM Software category and whether it is worth buying.

Flowlu
8.7/10

Overall score

Score
8.7/ 10
✕
What it is
Our main score for this model, 1–10. It combines specs, expert reviews and best-of lists.
How we count it
Parts: Technical score 40%, Reviews score 30%, List score 30%
Marks: Each part gets a mark out of 10. For reviews, lists and owners, a typical model in this category gets about 8 and the best one gets 10.
No data yet: A part with no data shows "?". It counts as the mark of a weaker model in this category (4 in 5 models with data score higher). This way, models with reviews, lists and owners usually come out ahead.
Score distribution
▼
<55-66-77-88-99-10
★ Better than 96% of models
Score components

40%

9.2

Technical score

30%

8.7

Reviews score

30%

8.1

List score

★Better than 96% of CRM software
9.2

Technical score

Technical score
9.2/ 10
✕
What it is
How good the specs are compared with the other models in this category, 1–10.
How we count it
Areas: We rate the specs in each area against the other models in this category.
Weighting: The areas that matter most to buyers count more. The shares are shown under Score components.
Share: The technical score is 40% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
★ Better than 95% of models
Score components

25%

9.0

Product & Pricing

25%

9.4

Core CRM

20%

9.0

Sales & Automation

15%

8.7

Integrations & Access

15%

9.8

Security & Deployment

★Better than 95%
8.7

Reviews score

Reviews score
8.7/ 10
✕
What it is
Average grade from independent test sites, magazines and video reviewers, 1–10.
How we count it
Grades: Each review's own score is converted to 1–10; without one, we grade the review ourselves. Every review counts the same: written or video, short or full test.
Score: The average grade is 80% of the review mark; the number of reviews is the other 20% (1 review = 5, the typical number in this category = 8, the most-reviewed model = 10).
Enough data: With few reviews, the average grade is pulled toward the typical grade of this category. No reviews yet: 7.6 for now.
Share: Reviews count 30% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
★ Better than 100% of models

80%

8.5

Average grade

20%

9.2

Popularity

Grades by review (11)
2 reviews + 9 videos, average 8.8/10. Reviews count 30% of the overall score.
User ratings collected online are not part of this score.
★Better than 100%
8.1

List score

List score
8.1/ 10
✕
What it is
How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
How we count it
Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
Lists with this model (1)
List score: in 1 of 44 lists (2%)
▲Better than 73%
Pricing & Access
Best rankings
Available: ranking among products currently available (including other versions of this product).All: ranking among all products in the database.

What reviewers say about Flowlu

Based on 2 · 9

Reviewers praise project management in a broad all-in-one suite, but integrations fall short and opinions split on ease of use and pricing.
Praised
Mixed views
Criticised
Pick a topic to see who said what
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Technical Specifications of CRM platform Flowlu

Technical score
Technical score
9.2/ 10
✕
What it is
How good the specs are compared with the other models in this category, 1–10.
How we count it
Areas: We rate the specs in each area against the other models in this category.
Weighting: The areas that matter most to buyers count more. The shares are shown under Score components.
Share: The technical score is 40% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
★ Better than 95% of models
Score components:

25%

9.0

Product & Pricing

25%

9.4

Core CRM

20%

9.0

Sales & Automation

15%

8.7

Integrations & Access

15%

9.8

Security & Deployment

9.2
Reviews score
8.7
List score
8.1
Starting price
9 USD/user/mo
Market range: <0 USD/user/mo – >100 USD/user/mo
This CRM platform has a starting price of 9 USD/user/mo, which is lower than that of 96.9% of CRM platforms and equal to that of 0.9% of CRM platforms.
Billing period
Monthly, Annual
Free plan
yes
This CRM platform offers a permanent free plan.
Free tier available for up to 2 users, 1 GB storage.
Free trial
yes
This CRM platform offers a time-limited free trial.
14 days.
Minimum seats
1 seat
Market range: <1 seat – >6 seats
This CRM platform has a minimum purchase requirement of 1 seat, which is lower than that of 1.9% of CRM platforms and equal to that of 98.1% of CRM platforms.
Show more
What reviewers say
Account and company management
yes
This CRM platform supports account and company management. 0.2% of CRM platforms support account and company management.
Contact management
yes
This CRM platform supports contact management. 0% of CRM platforms support contact management.
Lead management
yes
This CRM platform supports lead management. 0.2% of CRM platforms support lead management.
Web-to-lead forms and automated lead capture.
Deal and pipeline management
yes
This CRM platform supports deal and pipeline management. 0.2% of CRM platforms support deal and pipeline management.
Visual sales pipelines with customizable stages.
Custom fields
yes
This CRM platform supports custom fields. 0% of CRM platforms support custom fields.
Show more
What reviewers say
AI assistant
yes
This CRM platform offers an AI assistant. 78.1% of CRM platforms offer this feature.
Flowlu AI Assistant helps generate emails, tasks, and project summaries.
Workflow automation
yes
This CRM platform supports workflow automation. 0.5% of CRM platforms offer this feature.
Automated campaign triggers, task creation, and stage transitions.
Lead scoring
yes
This CRM platform supports lead scoring. 80.4% of CRM platforms offer this feature.
Lead scoring based on interactions and deal attributes.
Email sync and tracking
yes
This CRM platform supports email sync and tracking. 0.5% of CRM platforms offer these features.
Sales forecasting
yes
This CRM platform supports sales forecasting. 85.2% of CRM platforms offer this feature.
Show more
Marketplace integrations
yes
This CRM platform offers marketplace integrations. 1.9% of CRM platforms offer marketplace integrations.
Integrations with Zapier and popular web platforms.
API access
yes
This CRM platform offers API access. 0.2% of CRM platforms offer API access.
Webhooks
yes
This CRM platform supports webhooks. 1.4% of CRM platforms support webhooks.
Mobile apps
yes
This CRM platform offers mobile apps. 2.4% of CRM platforms offer mobile apps.
Flowlu mobile app on iOS and Android.
Data import and export
yes
This CRM platform supports data import and export. 0% of CRM platforms support data import and export.
Show more
What reviewers say
Single sign-on (SSO)
yes
This CRM platform supports single sign-on. 76.9% of CRM platforms support single sign-on.
Single sign-on supported for enterprise teams.
Security certifications
SOC 2, ISO 27001, GDPR compliant
Role-based permissions
yes
This CRM platform supports role-based permissions. 0.7% of CRM platforms support role-based permissions.
Role-based security groups and granular permissions.
Audit logs
yes
This CRM platform provides audit logs. 2.6% of CRM platforms provide audit logs.
Complete administrative audit trail of user activities.
Supported operating systems
Web, iOS, Android
Show more

Flowlu vs the average CRM platform

246810TotalProduct & PricingCore CRMSales & AutomationIntegrations & AccessSecurity & Deployment
  • Offers a permanent free plan
    This CRM platform offers a permanent free plan, while the average CRM platform does not.
    Free tier available for up to 2 users, 1 GB storage.
  • 30 USD/user/mo $/user/mo lower starting price
    User score
    7.0/ 10
    ✕
    What it is
    Average of independent expert reviews and videos, graded by us; missing reviews count as 7/10.
    When it matters
    When you want to know how independent test sites and video reviewers rate the product in real use.
    Score distribution
    ▼▼
    <55-66-77-88-99-10
    Flowlu
    the average CRM platform
    Flowlu has a lower starting price than the average CRM platform (9 USD/user/mo vs 39 USD/user/mo). The average starting price across CRM platforms is 39 USD/user/mo.
    9 USD/user/mo vs 39 USD/user/mo
  • Supports single sign-on
    This CRM platform supports single sign-on, while the average CRM platform does not. 23.2% of CRM platforms support single sign-on.
    Single sign-on supported for enterprise teams.
  • Offers an AI assistant
    This CRM platform offers an AI assistant, while the average CRM platform does not. 22% of CRM platforms offer this feature.
    Flowlu AI Assistant helps generate emails, tasks, and project summaries.
  • Supports custom objects
    This CRM platform supports custom objects, while the average CRM platform does not. 19.4% of CRM platforms support custom objects.
    Custom records and user-defined object structures.
  • Supports sales forecasting
    This CRM platform supports sales forecasting, while the average CRM platform does not. 14.9% of CRM platforms offer this feature.
  • Supports lead scoring
    This CRM platform supports lead scoring, while the average CRM platform does not. 19.8% of CRM platforms offer this feature.
    Lead scoring based on interactions and deal attributes.
  • Offers European data residency
    This CRM platform offers European data residency, while the average CRM platform does not. 21.6% of CRM platforms offer European data residency.
  • 10.1% higher review score
    Reviews score
    8.7/ 10
    ✕
    What it is
    Average grade from independent test sites, magazines and video reviewers, 1–10.
    How we count it
    Grades: Each review's own score is converted to 1–10; without one, we grade the review ourselves. Every review counts the same: written or video, short or full test.
    Score: The average grade is 80% of the review mark; the number of reviews is the other 20% (1 review = 5, the typical number in this category = 8, the most-reviewed model = 10).
    Enough data: With few reviews, the average grade is pulled toward the typical grade of this category. No reviews yet: 7.6 for now.
    Share: Reviews count 30% of the overall score.
    Score distribution
    ▼
    <55-66-77-88-99-10
    ★ Better than 100% of models

    80%

    8.5

    Average grade

    20%

    9.2

    Popularity

    Grades by review (11)
    2 reviews + 9 videos, average 8.8/10. Reviews count 30% of the overall score.
    User ratings collected online are not part of this score.
    8.7 vs 7.9
  • 8.8% better value for money
    Flowlu offers better value for money than the average CRM platform (9.08 vs 8.3).
    9.08 vs 8.34
  • Offers a permanent free plan
    This CRM platform offers a permanent free plan, while the average CRM platform does not.
    Free tier available for up to 2 users, 1 GB storage.
  • 30 USD/user/mo $/user/mo lower starting price
    User score
    7.0/ 10
    ✕
    What it is
    Average of independent expert reviews and videos, graded by us; missing reviews count as 7/10.
    When it matters
    When you want to know how independent test sites and video reviewers rate the product in real use.
    Score distribution
    ▼▼
    <55-66-77-88-99-10
    Flowlu
    the average CRM platform
    Flowlu has a lower starting price than the average CRM platform (9 USD/user/mo vs 39 USD/user/mo). The average starting price across CRM platforms is 39 USD/user/mo.
    9 USD/user/mo vs 39 USD/user/mo
  • Supports custom objects
    This CRM platform supports custom objects, while the average CRM platform does not. 19.4% of CRM platforms support custom objects.
    Custom records and user-defined object structures.
  • Supports project management
    This CRM platform supports project management, while the average CRM platform does not. 25.6% of CRM platforms support project management.
    Full project management with Agile Scrum, Kanban, and Gantt charts.
  • Offers a client portal
    This CRM platform offers a client portal, while the average CRM platform does not. 36.3% of CRM platforms offer this feature.
    Client portal for viewing proposals, contracts, and paying invoices.
  • Supports time tracking
    This CRM platform supports time tracking, while the average CRM platform does not. 20.1% of CRM platforms offer this feature.
    Built-in time tracking timer for billable client hours.
  • Offers an AI assistant
    This CRM platform offers an AI assistant, while the average CRM platform does not. 22% of CRM platforms offer this feature.
    Flowlu AI Assistant helps generate emails, tasks, and project summaries.
  • Supports sales forecasting
    This CRM platform supports sales forecasting, while the average CRM platform does not. 14.9% of CRM platforms offer this feature.
  • Supports lead scoring
    This CRM platform supports lead scoring, while the average CRM platform does not. 19.8% of CRM platforms offer this feature.
    Lead scoring based on interactions and deal attributes.
  • In-quote online payments
    This CRM platform supports online payments within quotes, while the average CRM platform does not. 32% of CRM platforms support online payments within quotes.
    Integrated online payment gateways via Stripe, PayPal, Square.
  • Calling and dialler tools
    This CRM platform offers calling and dialler tools, while the average CRM platform does not. 31.1% of CRM platforms offer calling and dialler tools.
    Integration with cloud telephony providers for in-app calling.
  • Built-in e-signature
    This CRM platform has built-in e-signature, while the average CRM platform does not. 22.5% of CRM platforms offer built-in e-signature.
    Built-in digital signature capture on estimates and invoices.
  • Wider interface language choice
    This CRM platform offers a wider choice of interface languages than the average CRM platform (5-9 languages vs English only).
    5-9 languages vs English only
  • Supports single sign-on
    This CRM platform supports single sign-on, while the average CRM platform does not. 23.2% of CRM platforms support single sign-on.
    Single sign-on supported for enterprise teams.
  • Offers European data residency
    This CRM platform offers European data residency, while the average CRM platform does not. 21.6% of CRM platforms offer European data residency.
  • Supports self-hosting
    This CRM platform supports self-hosting, while the average CRM platform does not. 6.7% of CRM platforms support self-hosting.
    Flowlu on-premise self-hosted edition available.
  • 1.2% lower list score
    List score
    8.1/ 10
    ✕
    What it is
    How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
    How we count it
    Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
    Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
    Lists with this model (1)
    List score: in 1 of 44 lists (2%)
    8.1 vs 8.2
  • 1.2% lower list score
    List score
    8.1/ 10
    ✕
    What it is
    How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
    How we count it
    Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
    Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
    Lists with this model (1)
    List score: in 1 of 44 lists (2%)
    8.1 vs 8.2

Video reviews

Hands-on testing and real-world video evaluations

9.0
DigitalBizSuite
≈ estimated
17/11/2025
Feature review · CRM, projects, invoicing and pricing
Verdict
Flowlu is an integrated all-in-one platform that suits small agencies and consultants well.
9.0
Tutorials by Manizha & Ryan
≈ estimated
29/12/2023
Tutorial walkthrough · CRM, projects and finance features
Verdict
Flowlu is a good all-in-one tool for beginners and new businesses, and it is worth the price for what it includes.
9.0
Kyle Redz
≈ estimated
06/05/2022
Hands-on review · walkthrough of mind maps, email and reports
Verdict
Flowlu is a solid all-in-one option for a growing business, though its API is still on the roadmap.
9.0
Jesus Martinez - Abogado de Inmigracion
≈ estimated
08/06/2021
Hands-on review · client and project management demo
Verdict
Flowlu is recommended for client and project management, though finance and email features remain untested.
9.0
Future Systems
≈ estimated
18/05/2021
Hands-on walkthrough · dashboard, automations, storage and customisation
Verdict
Flowlu is a highly customisable all-in-one tool that adapts to different business types and needs.
9.0
Serve Daily
≈ estimated
16/04/2021
Hands-on review · mind maps and knowledge base demo
Verdict
Flowlu is a worthwhile investment and a quality product, among the easiest CRMs to use.
8.0
How To Mr
≈ estimated
17/08/2025
Short review · overview of features, pricing and reported drawbacks
Verdict
Flowlu is a capable all-rounder for small and growing teams, though it takes time to tailor.
8.0
Capterra
✓ explicit
21/04/2022
User interview · setup and onboarding experience
Verdict
Flowlu brings CRM, projects and invoicing into one system, but setup benefits from expert guidance.
8.0
Anil Agrawal
≈ estimated
09/06/2021
First look · overview of features and account
Verdict
Flowlu is a very capable app, but its many features can feel confusing at first.
Hands-on video, no verdict
Hands-on video, no verdict
Overview video

Expert reviews

In-depth analysis and verdict from leading tech publications

9.0
saask.fr
≈ estimated
27/08/2025
Two-week test · All-in-one software
Verdict
Flowlu is an all-in-one tool linking CRM, projects and invoicing that suits small firms wanting one screen, but advanced automation is limited.
9.4
test1.saask.fr
✓ explicit
27/09/2025
Hands-on test · CRM and project suite
Verdict
Flowlu links CRM, projects and invoicing well, but its interface is mainly in English and needs a learning period at the start.

Third-party reviews

What we like about Flowlu

  • Full source code control and self-hosting flexibility, ensuring complete on-premise governance over customer records.
  • Built-in AI assistant for conversation summaries and draft creation, paired with multi-step workflow triggers.
  • Integrated calling dialer with one-click calling, automatic interaction logging, and voicemail drops.
  • Relational data modeling supporting custom entities and tailored associations beyond basic accounts and deals.
  • Permanent free subscription tier providing core contact tracking capabilities for micro-teams without upfront billing.

What we don't like about Flowlu

  • The complimentary tier enforces strict record volume and automation limits, necessitating paid plan upgrades as operations grow.
  • Granular role-based permission tiers and advanced reporting customization require upgrading to premium subscriptions.
  • Entry-level plans enforce restricted document storage allocations, necessitating supplementary cloud repository connections.
  • Self-hosted deployment demands ongoing infrastructure administration, technical database maintenance, and hands-on software update oversight.

Verdict

Built by Flowlu, Flowlu operates as a robust cloud sales CRM focused on accelerating pipeline velocity and unifying customer engagement across teams. The application delivers comprehensive contact management, interactive Kanban deal boards, and configurable custom objects to adapt to diverse selling cycles. Sales productivity is strengthened by two-way email integration, automated workflow rules, and centralized interaction logging with integrated outbound calling alongside intelligent sales assistants. Mobile synchronization empowers remote representatives, while configurable reporting dashboards provide transparent revenue forecasting and pipeline visibility. However, the entry tier provides limited storage and automation capacity, necessitating upgrades as transaction volumes scale up. It serves as a highly practical platform for commercial teams prioritizing deal accountability, process discipline, and actionable sales intelligence. Furthermore, administrative settings maintain flexible oversight as operational requirements expand.

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