OVERALL
ALTERNATIVES
SPECS
VS AVERAGE
REVIEWS
Scored using CRM Software Methodology v3.0
CRM Software Methodology v3.0
Mathematical & Unbiased Scoring
Products in this category are scored under Frontum CRM Software Methodology v3.0: the technical score from the specifications is the base, and independent expert and video reviews (up to ±0.5 points), owner opinions (up to ±0.3) and best-of lists (up to +0.3) move it up or down.
Explore CRM Software Methodology v3.0

Bigin by Zoho CRM review: 54 specs compared

Starting price:7 USD/user/moFree plan:yesAI assistant:noBuilt-in quotes and invoicing:noWorkflow automation:yes

Bigin by Zoho CRM Review: Compare 54 technical specifications, 6 expert and video reviews and 2 best-of lists to see how this product ranks in the CRM Software category and whether it is worth buying.

Bigin by Zoho CRM
8.2/10

Overall score

Score
8.2/ 10
✕
What it is
Our main score for this model, 1–10. It combines specs, expert reviews and best-of lists.
How we count it
Parts: Technical score 40%, Reviews score 30%, List score 30%
Marks: Each part gets a mark out of 10. For reviews, lists and owners, a typical model in this category gets about 8 and the best one gets 10.
No data yet: A part with no data shows "?". It counts as the mark of a weaker model in this category (4 in 5 models with data score higher). This way, models with reviews, lists and owners usually come out ahead.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 83% of models
Score components

40%

8.5

Technical score

30%

8.0

Reviews score

30%

8.1

List score

▲Better than 83% of CRM software
8.5

Technical score

Technical score
8.5/ 10
✕
What it is
How good the specs are compared with the other models in this category, 1–10.
How we count it
Areas: We rate the specs in each area against the other models in this category.
Weighting: The areas that matter most to buyers count more. The shares are shown under Score components.
Share: The technical score is 40% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 75% of models
Score components

25%

8.9

Product & Pricing

25%

7.8

Core CRM

20%

6.8

Sales & Automation

15%

10

Integrations & Access

15%

9.4

Security & Deployment

▲Better than 75%
8.0

Reviews score

Reviews score
8.0/ 10
✕
What it is
Average grade from independent test sites, magazines and video reviewers, 1–10.
How we count it
Grades: Each review's own score is converted to 1–10; without one, we grade the review ourselves. Every review counts the same: written or video, short or full test.
Score: The average grade is 80% of the review mark; the number of reviews is the other 20% (1 review = 5, the typical number in this category = 8, the most-reviewed model = 10).
Enough data: With few reviews, the average grade is pulled toward the typical grade of this category. No reviews yet: 7.6 for now.
Share: Reviews count 30% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
▼ Worse than 54% of models

80%

7.9

Average grade

20%

8.6

Popularity

Grades by review (6)
1 review + 5 videos, average 7.7/10. Reviews count 30% of the overall score.
User ratings collected online are not part of this score.
▼Worse than 54%
8.1

List score

List score
8.1/ 10
✕
What it is
How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
How we count it
Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
Lists with this model (2)
List score: in 2 of 44 lists (5%)
▲Better than 86%
Pricing & Access

*Lowest paid plan per month, as listed on the vendor's website.

Best rankings
Available: ranking among products currently available (including other versions of this product).All: ranking among all products in the database.

What reviewers say about Bigin by Zoho CRM

Based on 1 · 5

Reviewers find it simple, affordable and good for managing pipelines, but say it doesn't scale well for growing teams.
Praised
Criticised
Pick a topic to see who said what
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Technical Specifications of CRM platform Bigin by Zoho CRM

Technical score
Technical score
8.5/ 10
✕
What it is
How good the specs are compared with the other models in this category, 1–10.
How we count it
Areas: We rate the specs in each area against the other models in this category.
Weighting: The areas that matter most to buyers count more. The shares are shown under Score components.
Share: The technical score is 40% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 75% of models
Score components:

25%

8.9

Product & Pricing

25%

7.8

Core CRM

20%

6.8

Sales & Automation

15%

10

Integrations & Access

15%

9.4

Security & Deployment

8.5
Reviews score
8.0
List score
8.1
Starting price
7 USD/user/mo
Market range: <0 USD/user/mo – >100 USD/user/mo
This CRM platform has a starting price of 7 USD/user/mo, which is lower than that of 98.3% of CRM platforms.
Billing period
Monthly, Annual
Free plan
yes
This CRM platform offers a permanent free plan.
Free trial
yes
This CRM platform offers a time-limited free trial.
15 days.
Minimum seats
1 seat
Market range: <1 seat – >6 seats
This CRM platform has a minimum purchase requirement of 1 seat, which is lower than that of 1.9% of CRM platforms and equal to that of 98.1% of CRM platforms.
Show more
Account and company management
yes
This CRM platform supports account and company management. 0.2% of CRM platforms support account and company management.
Contact management
yes
This CRM platform supports contact management. 0% of CRM platforms support contact management.
Interactive timeline tracking up to 25 custom fields.
Lead management
yes
This CRM platform supports lead management. 0.2% of CRM platforms support lead management.
Via web forms, email, and scanning tools.
Deal and pipeline management
yes
This CRM platform supports deal and pipeline management. 0.2% of CRM platforms support deal and pipeline management.
Visual team pipelines and connected operations.
Custom fields
yes
This CRM platform supports custom fields. 0% of CRM platforms support custom fields.
Show more
What reviewers say
AI assistant
no
This CRM platform does not offer an AI assistant. 22% of CRM platforms offer this feature.
Stripped-down pipeline CRM; Zia AI is reserved for full Zoho CRM.
Workflow automation
yes
This CRM platform supports workflow automation. 0.5% of CRM platforms offer this feature.
Supports module-specific workflows for tasks, field updates, email alerts, and stage transitions.
Lead scoring
no
This CRM platform does not support lead scoring. 19.8% of CRM platforms offer this feature.
N/A (omits the built-in advanced scoring rules present in full Zoho CRM).
Email sync and tracking
yes
This CRM platform supports email sync and tracking. 0.5% of CRM platforms offer these features.
Sales forecasting
yes
This CRM platform supports sales forecasting. 85.2% of CRM platforms offer this feature.
Show more
Marketplace integrations
yes
This CRM platform offers marketplace integrations. 1.9% of CRM platforms offer marketplace integrations.
Bigin Marketplace.
API access
yes
This CRM platform offers API access. 0.2% of CRM platforms offer API access.
Webhooks
yes
This CRM platform supports webhooks. 1.4% of CRM platforms support webhooks.
Mobile apps
yes
This CRM platform offers mobile apps. 2.4% of CRM platforms offer mobile apps.
IOS, Android.
Data import and export
yes
This CRM platform supports data import and export. 0% of CRM platforms support data import and export.
Show more
Single sign-on (SSO)
yes
This CRM platform supports single sign-on. 76.9% of CRM platforms support single sign-on.
Inherited automatically through the unified Zoho organization account setup.
Security certifications
SOC 2 Type II, ISO 27001, ISO 27701, ISO 27017, ISO 27018
Role-based permissions
yes
This CRM platform supports role-based permissions. 0.7% of CRM platforms support role-based permissions.
Via custom profiles and roles.
Audit logs
yes
This CRM platform provides audit logs. 2.6% of CRM platforms provide audit logs.
Supported operating systems
Windows, macOS, Linux, iOS, Android
Show more

Bigin by Zoho CRM vs the average CRM platform

246810TotalProduct & PricingCore CRMSales & AutomationIntegrations & AccessSecurity & Deployment
  • 32 USD/user/mo $/user/mo lower starting price
    User score
    7.0/ 10
    ✕
    What it is
    Average of independent expert reviews and videos, graded by us; missing reviews count as 7/10.
    When it matters
    When you want to know how independent test sites and video reviewers rate the product in real use.
    Score distribution
    ▼▼
    <55-66-77-88-99-10
    Bigin by Zoho CRM
    the average CRM platform
    Bigin by Zoho CRM has a lower starting price than the average CRM platform (7 USD/user/mo vs 39 USD/user/mo). The average starting price across CRM platforms is 39 USD/user/mo.
    7 USD/user/mo vs 39 USD/user/mo
  • Offers a permanent free plan
    This CRM platform offers a permanent free plan, while the average CRM platform does not.
  • Supports single sign-on
    This CRM platform supports single sign-on, while the average CRM platform does not. 23.2% of CRM platforms support single sign-on.
    Inherited automatically through the unified Zoho organization account setup.
  • Wider interface language choice
    This CRM platform offers a wider choice of interface languages than the average CRM platform (15+ languages vs English only).
    15+ languages vs English only
  • Supports sales forecasting
    This CRM platform supports sales forecasting, while the average CRM platform does not. 14.9% of CRM platforms offer this feature.
  • Supports omnichannel messaging
    This CRM platform supports omnichannel messaging, while the average CRM platform does not. 14.8% of CRM platforms support omnichannel messaging.
    Team Messaging supports WhatsApp and SMS communication channels.
  • Offers startup programme or discount
    This CRM platform offers a startup programme or discount, while the average CRM platform does not. 4.8% of CRM platforms offer a startup programme or discount.
    Official startup discount or credits program: yes
  • Offers European data residency
    This CRM platform offers European data residency, while the average CRM platform does not. 21.6% of CRM platforms offer European data residency.
  • 3.5% better value for money
    Bigin by Zoho CRM offers better value for money than the average CRM platform (8.64 vs 8.3).
    8.64 vs 8.34
  • 1.3% higher review score
    Reviews score
    8.0/ 10
    ✕
    What it is
    Average grade from independent test sites, magazines and video reviewers, 1–10.
    How we count it
    Grades: Each review's own score is converted to 1–10; without one, we grade the review ourselves. Every review counts the same: written or video, short or full test.
    Score: The average grade is 80% of the review mark; the number of reviews is the other 20% (1 review = 5, the typical number in this category = 8, the most-reviewed model = 10).
    Enough data: With few reviews, the average grade is pulled toward the typical grade of this category. No reviews yet: 7.6 for now.
    Share: Reviews count 30% of the overall score.
    Score distribution
    ▼
    <55-66-77-88-99-10
    ▼ Worse than 54% of models

    80%

    7.9

    Average grade

    20%

    8.6

    Popularity

    Grades by review (6)
    1 review + 5 videos, average 7.7/10. Reviews count 30% of the overall score.
    User ratings collected online are not part of this score.
    8.0 vs 7.9
  • 32 USD/user/mo $/user/mo lower starting price
    User score
    7.0/ 10
    ✕
    What it is
    Average of independent expert reviews and videos, graded by us; missing reviews count as 7/10.
    When it matters
    When you want to know how independent test sites and video reviewers rate the product in real use.
    Score distribution
    ▼▼
    <55-66-77-88-99-10
    Bigin by Zoho CRM
    the average CRM platform
    Bigin by Zoho CRM has a lower starting price than the average CRM platform (7 USD/user/mo vs 39 USD/user/mo). The average starting price across CRM platforms is 39 USD/user/mo.
    7 USD/user/mo vs 39 USD/user/mo
  • Offers a permanent free plan
    This CRM platform offers a permanent free plan, while the average CRM platform does not.
  • Offers startup programme or discount
    This CRM platform offers a startup programme or discount, while the average CRM platform does not. 4.8% of CRM platforms offer a startup programme or discount.
    Official startup discount or credits program: yes
  • Supports sales forecasting
    This CRM platform supports sales forecasting, while the average CRM platform does not. 14.9% of CRM platforms offer this feature.
  • Calling and dialler tools
    This CRM platform offers calling and dialler tools, while the average CRM platform does not. 31.1% of CRM platforms offer calling and dialler tools.
    Includes built-in cloud telephony and single-line click-to-call functionality.
  • Wider interface language choice
    This CRM platform offers a wider choice of interface languages than the average CRM platform (15+ languages vs English only).
    15+ languages vs English only
  • Supports omnichannel messaging
    This CRM platform supports omnichannel messaging, while the average CRM platform does not. 14.8% of CRM platforms support omnichannel messaging.
    Team Messaging supports WhatsApp and SMS communication channels.
  • Higher mobile app rating category
    This CRM platform ranks higher than the average CRM platform for mobile app store rating (4.5–5 vs 4–4.4).
    4.5–5.0 vs 4.0–4.4
  • Supports single sign-on
    This CRM platform supports single sign-on, while the average CRM platform does not. 23.2% of CRM platforms support single sign-on.
    Inherited automatically through the unified Zoho organization account setup.
  • Offers European data residency
    This CRM platform offers European data residency, while the average CRM platform does not. 21.6% of CRM platforms offer European data residency.
  • Lower contact limit
    This CRM platform includes fewer contacts than the average CRM platform (1,000,000 contacts vs unlimited contacts).
    Included on highest tier; count includes all records across modules.
    1,000,000 contacts vs unlimited contacts
  • No built-in quotes or invoicing
    This CRM platform does not include built-in quotes and invoicing, while the average CRM platform does. 91.9% of CRM platforms include built-in quotes and invoicing.
    Designed for simple deal tracking; quotes/invoices are reserved for Zoho CRM.
  • Less included file storage
    This CRM platform includes less file storage than the average CRM platform (1 GB vs 10 GB).
    1 GB vs 10 GB
  • 1.2% lower list score
    List score
    8.1/ 10
    ✕
    What it is
    How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
    How we count it
    Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
    Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
    Lists with this model (2)
    List score: in 2 of 44 lists (5%)
    8.1 vs 8.2
  • 1.2% lower list score
    List score
    8.1/ 10
    ✕
    What it is
    How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
    How we count it
    Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
    Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
    Lists with this model (2)
    List score: in 2 of 44 lists (5%)
    8.1 vs 8.2
  • Lower contact limit
    This CRM platform includes fewer contacts than the average CRM platform (1,000,000 contacts vs unlimited contacts).
    Included on highest tier; count includes all records across modules.
    1,000,000 contacts vs unlimited contacts
  • Less included file storage
    This CRM platform includes less file storage than the average CRM platform (1 GB vs 10 GB).
    1 GB vs 10 GB
  • No built-in quotes or invoicing
    This CRM platform does not include built-in quotes and invoicing, while the average CRM platform does. 91.9% of CRM platforms include built-in quotes and invoicing.
    Designed for simple deal tracking; quotes/invoices are reserved for Zoho CRM.

Video reviews

Hands-on testing and real-world video evaluations

6.0
Tilley Live
≈ estimated
06/07/2025
Hands-on review · usability, reliability, pricing and scalability
Verdict
Bigin by Zoho CRM is an affordable starter CRM for small teams testing the waters, but unreliable and not built to scale.
9.0
Merchant Maverick
≈ estimated
25/09/2025
Feature overview · QuickBooks integration setup · pricing
Verdict
Bigin by Zoho CRM is a simple, fast small-business CRM with a direct QuickBooks integration, positioned as more than a basic CRM.
8.0
Bytes Media
≈ estimated
03/06/2025
Feature overview · pipeline, automation and mobile app
Verdict
Bigin by Zoho CRM is a simple but capable CRM for small businesses worth a look, though it suggests speaking with an expert before buying.
7.0
LeadLoft
≈ estimated
10/05/2025
Comparison with LeadLoft · feature tour and outbound demo
Verdict
Bigin by Zoho CRM is a simple, hands-on CRM for basic follow-ups, but weak on filters, automation and outbound prospecting.
8.0
Wise Explainer
≈ estimated
26/08/2024
Short overview · features, limits and fit for small teams
Verdict
Bigin by Zoho CRM is an excellent pick for small businesses wanting a simple, affordable CRM, though advanced features and non-Zoho integrations are limited.
Brand video
Brand video
Overview video
Brand video
Brand video

Expert reviews

In-depth analysis and verdict from leading tech publications

8.0
pcmag.com
✓ explicit
03/08/2026
Hands-on test · Beginner CRM
Verdict
Bigin by Zoho CRM is a beginner-friendly CRM with built-in calling and payment links, suited to small businesses, though it lacks a Windows app and bulk team invites.

Third-party reviews

What we like about Bigin by Zoho CRM

  • Ultra-affordable pipeline CRM tailored for micro-businesses and solopreneurs.
  • Clean minimalist interface that is operational within thirty minutes.
  • Multi-pipeline support allowing tracking of distinct sales or delivery stages.
  • Effortless one-click migration path to full Zoho CRM as your business expands.

What we don't like about Bigin by Zoho CRM

  • Limited custom fields and capped pipeline creation limits on base plans.
  • Lacks advanced sales automation, Blueprint processes, and Zia AI intelligence.
  • Basic analytics dashboard with limited deep data segmentation capabilities.

Verdict

Bigin by Zoho CRM is a lightweight, pipeline-centric customer relationship management platform designed specifically for small businesses and startups looking to transition away from spreadsheets. Key technical specifications include a free-forever tier for a single user tracking up to 500 records, alongside scalable paid plans supporting up to 15 team pipelines, 50 custom fields per module, and 1 million records. The software is characterized by its visual Kanban-style sales funnels, code-free visual workflow automation builder, built-in telephony with call routing, and native mobile apps featuring a business card scanner. Main advantages include an exceptionally quick setup time of under 30 minutes, seamless integration with the Zoho ecosystem and third-party tools like QuickBooks, and highly affordable entry pricing. However, its main limitations are the lack of a dedicated Windows desktop application, the absence of advanced AI sales assistance or lead scoring, and basic workflow automation capabilities that cannot support highly complex enterprise sales operations.

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