Scored using CRM Software Methodology v3.0
CRM Software Methodology v3.0
Mathematical & Unbiased Scoring
Products in this category are scored under Frontum CRM Software Methodology v3.0: the technical score from the specifications is the base, and independent expert and video reviews (up to ±0.5 points), owner opinions (up to ±0.3) and best-of lists (up to +0.3) move it up or down.
Explore CRM Software Methodology v3.0

Bitrix24 review: 54 specs compared

Starting price:49 USD/user/moFree plan:yesAI assistant:yesBuilt-in quotes and invoicing:yesWorkflow automation:yes

Bitrix24 Review: Compare 54 technical specifications, 14 expert and video reviews and 13 best-of lists to see how this product ranks in the CRM Software category and whether it is worth buying.

Bitrix24
9.0/10

Overall score

Score
9.0/ 10
✕
What it is
Our main score for this model, 1–10. It combines specs, expert reviews and best-of lists.
How we count it
Parts: Technical score 40%, Reviews score 30%, List score 30%
Marks: Each part gets a mark out of 10. For reviews, lists and owners, a typical model in this category gets about 8 and the best one gets 10.
No data yet: A part with no data shows "?". It counts as the mark of a weaker model in this category (4 in 5 models with data score higher). This way, models with reviews, lists and owners usually come out ahead.
Score distribution
▼
<55-66-77-88-99-10
Score components

40%

9.7

Technical score

30%

8.4

Reviews score

30%

8.7

List score

★Better than 98% of CRM software
9.7

Technical score

Technical score
9.7/ 10
✕
What it is
How good the specs are compared with the other models in this category, 1–10.
How we count it
Areas: We rate the specs in each area against the other models in this category.
Weighting: The areas that matter most to buyers count more. The shares are shown under Score components.
Share: The technical score is 40% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
Score components

25%

9.3

Product & Pricing

25%

9.6

Core CRM

20%

10

Sales & Automation

15%

10

Integrations & Access

15%

10

Security & Deployment

★Better than 99%
8.4

Reviews score

Reviews score
8.4/ 10
✕
What it is
Average grade from independent test sites, magazines and video reviewers, 1–10.
How we count it
Grades: Each review's own score is converted to 1–10; without one, we grade the review ourselves. Every review counts the same: written or video, short or full test.
Score: The average grade is 80% of the review mark; the number of reviews is the other 20% (1 review = 5, the typical number in this category = 8, the most-reviewed model = 10).
Enough data: With few reviews, the average grade is pulled toward the typical grade of this category. No reviews yet: 7.6 for now.
Share: Reviews count 30% of the overall score.
Score distribution
▼
<55-66-77-88-99-10

80%

8.1

Average grade

20%

9.4

Popularity

Grades by review (14)
7 reviews + 7 videos, average 8.2/10. Reviews count 30% of the overall score.
User ratings collected online are not part of this score.
▲Better than 84%
8.7

List score

List score
8.7/ 10
✕
What it is
How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
How we count it
Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
Lists with this model (13)
List score: in 13 of 44 lists (30%)
★Better than 97%

What reviewers say about Bitrix24

Based on 8 · 7

Reviewers love the built-in communication and automation tools, but most find the interface cluttered and the setup hard going.
Praised
Mixed views
Criticised
Pick a topic to see who said what
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CRM Software product ranking

Ranked #5 of 242 products in CRM Software (Overall score)

Technical Specifications of CRM platform Bitrix24

Technical score
Technical score
9.7/ 10
✕
What it is
How good the specs are compared with the other models in this category, 1–10.
How we count it
Areas: We rate the specs in each area against the other models in this category.
Weighting: The areas that matter most to buyers count more. The shares are shown under Score components.
Share: The technical score is 40% of the overall score.
Score distribution
▼
<55-66-77-88-99-10
Score components:

25%

9.3

Product & Pricing

25%

9.6

Core CRM

20%

10

Sales & Automation

15%

10

Integrations & Access

15%

10

Security & Deployment

9.7
Reviews score
8.4
List score
8.7
Starting price
49 USD/user/mo
This CRM platform has a starting price of 49 USD/user/mo, which is higher than that of 61.6% of CRM platforms and equal to that of 11.2% of CRM platforms.
Per organization.
Billing period
Monthly, Annual
Free plan
yes
This CRM platform offers a permanent free plan.
Unlimited users.
Free trial
yes
This CRM platform offers a time-limited free trial.
15 days.
Minimum seats
1 seat
This CRM platform has a minimum purchase requirement of 1 seat, which is lower than that of 1.9% of CRM platforms and equal to that of 98.1% of CRM platforms.
No per-seat fee on flat pricing, but Cloud starts at 3 seats minimum.
Show more
What reviewers say
Account and company management
yes
This CRM platform supports account and company management. 0.2% of CRM platforms support account and company management.
Contact management
yes
This CRM platform supports contact management. 0% of CRM platforms support contact management.
Lead management
yes
This CRM platform supports lead management. 0.2% of CRM platforms support lead management.
Omnichannel capture, scoring, and automated routing.
Deal and pipeline management
yes
This CRM platform supports deal and pipeline management. 0.2% of CRM platforms support deal and pipeline management.
Supports multiple customizable pipelines and Kanban view.
Custom fields
yes
This CRM platform supports custom fields. 0% of CRM platforms support custom fields.
Up to 1,16 fields per CRM item.
Show more
What reviewers say
AI assistant
yes
This CRM platform offers an AI assistant. 78.1% of CRM platforms offer this feature.
CoPilot AI provides text generation, task summaries, and call transcriptions.
Workflow automation
yes
This CRM platform supports workflow automation. 0.5% of CRM platforms offer this feature.
Via Automation Rules and Triggers.
Lead scoring
yes
This CRM platform supports lead scoring. 80.4% of CRM platforms offer this feature.
AI-powered predictive model and rules-based automation rules.
Email sync and tracking
yes
This CRM platform supports email sync and tracking. 0.5% of CRM platforms offer these features.
Sales forecasting
yes
This CRM platform supports sales forecasting. 85.2% of CRM platforms offer this feature.
Native forecasting matrices supporting custom pipeline rules, pipeline analysis, and conversion tracking.
Show more
What reviewers say
Marketplace integrations
yes
This CRM platform offers marketplace integrations. 1.9% of CRM platforms offer marketplace integrations.
API access
yes
This CRM platform offers API access. 0.2% of CRM platforms offer API access.
Webhooks
yes
This CRM platform supports webhooks. 1.4% of CRM platforms support webhooks.
Mobile apps
yes
This CRM platform offers mobile apps. 2.4% of CRM platforms offer mobile apps.
Official mobile app (Bitrix24) available on iOS and Android.
Data import and export
yes
This CRM platform supports data import and export. 0% of CRM platforms support data import and export.
Supports CSV and Excel formats.
Show more
What reviewers say
Single sign-on (SSO)
yes
This CRM platform supports single sign-on. 76.9% of CRM platforms support single sign-on.
Available on Enterprise plans via Microsoft Entra ID.
Security certifications
ISO 27001, GDPR compliant
Role-based permissions
yes
This CRM platform supports role-based permissions. 0.7% of CRM platforms support role-based permissions.
Granular permission configuration down to actions/fields.
Audit logs
yes
This CRM platform provides audit logs. 2.6% of CRM platforms provide audit logs.
Via CRM History feature for items and actions.
Supported operating systems
Windows, macOS, iOS, Android
Show more

Bitrix24 vs the average CRM platform

246810TotalProduct & PricingCore CRMSales & AutomationIntegrations & AccessSecurity & Deployment
  • Offers a permanent free plan
    This CRM platform offers a permanent free plan, while the average CRM platform does not.
    Unlimited users.
  • Supports single sign-on
    This CRM platform supports single sign-on, while the average CRM platform does not. 23.2% of CRM platforms support single sign-on.
    Available on Enterprise plans via Microsoft Entra ID.
  • Offers an AI assistant
    This CRM platform offers an AI assistant, while the average CRM platform does not. 22% of CRM platforms offer this feature.
    CoPilot AI provides text generation, task summaries, and call transcriptions.
  • Wider interface language choice
    This CRM platform offers a wider choice of interface languages than the average CRM platform (15+ languages vs English only).
    15+ languages vs English only
  • Supports custom objects
    This CRM platform supports custom objects, while the average CRM platform does not. 19.4% of CRM platforms support custom objects.
  • Supports sales forecasting
    This CRM platform supports sales forecasting, while the average CRM platform does not. 14.9% of CRM platforms offer this feature.
    Native forecasting matrices supporting custom pipeline rules, pipeline analysis, and conversion tracking.
  • Supports omnichannel messaging
    This CRM platform supports omnichannel messaging, while the average CRM platform does not. 14.8% of CRM platforms support omnichannel messaging.
    Contact Center supports WhatsApp, Telegram, live website chat, and SMS.
  • Supports lead scoring
    This CRM platform supports lead scoring, while the average CRM platform does not. 19.8% of CRM platforms offer this feature.
    AI-powered predictive model and rules-based automation rules.
  • 6.3% higher review score
    Reviews score
    8.4/ 10
    ✕
    What it is
    Average grade from independent test sites, magazines and video reviewers, 1–10.
    How we count it
    Grades: Each review's own score is converted to 1–10; without one, we grade the review ourselves. Every review counts the same: written or video, short or full test.
    Score: The average grade is 80% of the review mark; the number of reviews is the other 20% (1 review = 5, the typical number in this category = 8, the most-reviewed model = 10).
    Enough data: With few reviews, the average grade is pulled toward the typical grade of this category. No reviews yet: 7.6 for now.
    Share: Reviews count 30% of the overall score.
    Score distribution
    ▼
    <55-66-77-88-99-10

    80%

    8.1

    Average grade

    20%

    9.4

    Popularity

    Grades by review (14)
    7 reviews + 7 videos, average 8.2/10. Reviews count 30% of the overall score.
    User ratings collected online are not part of this score.
    8.4 vs 7.9
  • 6.1% higher list score
    List score
    8.7/ 10
    ✕
    What it is
    How often independent test sites, magazines and video reviewers put this model in their best-of lists for this category.
    How we count it
    Points: The model in the most lists of this category gets 10; the others get 8 to 10 in proportion. In no list yet: 7.5. Lists count 30% of the overall score.
    Enough data: Every list counts, even a single one. With fewer than 5 best-of lists in the category, this part is left out.
    Lists with this model (13)
    List score: in 13 of 44 lists (30%)
    8.7 vs 8.2
  • 4.5% better value for money
    Bitrix24 offers better value for money than the average CRM platform (8.72 vs 8.3).
    8.72 vs 8.34
  • Offers a permanent free plan
    This CRM platform offers a permanent free plan, while the average CRM platform does not.
    Unlimited users.
  • Offers startup programme or discount
    This CRM platform offers a startup programme or discount, while the average CRM platform does not. 4.8% of CRM platforms offer a startup programme or discount.
    Official startup discount or credits program: yes
  • More included file storage
    This CRM platform includes more file storage than the average CRM platform (20 GB vs 10 GB).
    20 GB vs 10 GB
  • Supports custom objects
    This CRM platform supports custom objects, while the average CRM platform does not. 19.4% of CRM platforms support custom objects.
  • Supports project management
    This CRM platform supports project management, while the average CRM platform does not. 25.6% of CRM platforms support project management.
    Comprehensive native Project Management with Gantt charts and Kanban boards.
  • Offers real estate features or templates
    This CRM platform offers real estate features or templates, while the average CRM platform does not. 11.3% of CRM platforms offer this support.
    Dedicated real estate templates or property management features: yes
  • Offers a client portal
    This CRM platform offers a client portal, while the average CRM platform does not. 36.3% of CRM platforms offer this feature.
    Dedicated external client portal: yes
  • Supports time tracking
    This CRM platform supports time tracking, while the average CRM platform does not. 20.1% of CRM platforms offer this feature.
    Native billable time tracking and task timer: yes
  • Offers an AI assistant
    This CRM platform offers an AI assistant, while the average CRM platform does not. 22% of CRM platforms offer this feature.
    CoPilot AI provides text generation, task summaries, and call transcriptions.
  • Supports sales forecasting
    This CRM platform supports sales forecasting, while the average CRM platform does not. 14.9% of CRM platforms offer this feature.
    Native forecasting matrices supporting custom pipeline rules, pipeline analysis, and conversion tracking.
  • Supports lead scoring
    This CRM platform supports lead scoring, while the average CRM platform does not. 19.8% of CRM platforms offer this feature.
    AI-powered predictive model and rules-based automation rules.
  • Supports sales sequences
    This CRM platform supports sales sequences, while the average CRM platform does not. 22.7% of CRM platforms offer this feature.
  • Supports marketing automation
    This CRM platform supports marketing automation, while the average CRM platform does not. 28.9% of CRM platforms support marketing automation.
  • In-quote online payments
    This CRM platform supports online payments within quotes, while the average CRM platform does not. 32% of CRM platforms support online payments within quotes.
  • Calling and dialler tools
    This CRM platform offers calling and dialler tools, while the average CRM platform does not. 31.1% of CRM platforms offer calling and dialler tools.
    Includes native telephony, automated dialing lists, and call center tools.
  • Built-in e-signature
    This CRM platform has built-in e-signature, while the average CRM platform does not. 22.5% of CRM platforms offer built-in e-signature.
    Bitrix24 Sign provides legally compliant electronic document signing.
  • Wider interface language choice
    This CRM platform offers a wider choice of interface languages than the average CRM platform (15+ languages vs English only).
    15+ languages vs English only
  • Supports omnichannel messaging
    This CRM platform supports omnichannel messaging, while the average CRM platform does not. 14.8% of CRM platforms support omnichannel messaging.
    Contact Center supports WhatsApp, Telegram, live website chat, and SMS.
  • Higher mobile app rating category
    This CRM platform ranks higher than the average CRM platform for mobile app store rating (4.5–5 vs 4–4.4).
    4.5–5.0 vs 4.0–4.4
  • Supports single sign-on
    This CRM platform supports single sign-on, while the average CRM platform does not. 23.2% of CRM platforms support single sign-on.
    Available on Enterprise plans via Microsoft Entra ID.
  • Offers European data residency
    This CRM platform offers European data residency, while the average CRM platform does not. 21.6% of CRM platforms offer European data residency.
  • Supports self-hosting
    This CRM platform supports self-hosting, while the average CRM platform does not. 6.7% of CRM platforms support self-hosting.
    Full commercial self-hosted on-premise edition available.
  • Supports offline use with local storage
    This CRM platform supports offline use with local data storage, while the average CRM platform does not. 7.4% of CRM platforms support this.
    Read-only offline caching on mobile; full offline syncing available via network drive integration.
  • 10 USD/user/mo $/user/mo higher starting price
    User score
    7.0/ 10
    ✕
    What it is
    Average of independent expert reviews and videos, graded by us; missing reviews count as 7/10.
    When it matters
    When you want to know how independent test sites and video reviewers rate the product in real use.
    Score distribution
    ▼▼
    <55-66-77-88-99-10
    Bitrix24
    the average CRM platform
    Bitrix24 has a higher starting price than the average CRM platform (49 USD/user/mo vs 39 USD/user/mo). The average starting price across CRM platforms is 39 USD/user/mo.
    49 USD/user/mo vs 39 USD/user/mo
  • 10 USD/user/mo $/user/mo higher starting price
    User score
    7.0/ 10
    ✕
    What it is
    Average of independent expert reviews and videos, graded by us; missing reviews count as 7/10.
    When it matters
    When you want to know how independent test sites and video reviewers rate the product in real use.
    Score distribution
    ▼▼
    <55-66-77-88-99-10
    Bitrix24
    the average CRM platform
    Bitrix24 has a higher starting price than the average CRM platform (49 USD/user/mo vs 39 USD/user/mo). The average starting price across CRM platforms is 39 USD/user/mo.
    49 USD/user/mo vs 39 USD/user/mo

Video reviews

Hands-on testing and real-world video evaluations

9.0
The Review Radar
≈ estimated
19/06/2026
Hands-on feature tour · AI Co-Pilot, tasks and team chat
Verdict
An all-in-one platform that is a no-brainer for remote teams, replacing several separate apps.
9.0
Digital Explained
≈ estimated
10/04/2022
Walkthrough · sign-up, CRM tour and pricing plans
Verdict
Bitrix24 is a solid platform for CRM, automation and task management, with an easy-to-use interface.
8.0
Money Matters
≈ estimated
08/06/2021
Review · features, pros and cons, verdict
Verdict
Bitrix24 is a powerful CRM, but its many functions can be confusing and its simplicity needs work.
9.0
Thrive Media
≈ estimated
02/07/2026
Overview review · features, pros and cons
Verdict
Bitrix24 is a feature-rich all-in-one platform and a strong pick for growing businesses, though it takes time to learn.
7.0
Review Insider
≈ estimated
09/06/2026
Setup tips · three common mistakes to avoid
Verdict
Bitrix24 works well as one unified workspace once users avoid common setup mistakes.
8.0
Bytes Media
≈ estimated
04/06/2025
Short overview · features, plans and drawbacks
Verdict
Bitrix24 is strong value for teams wanting one place for CRM, projects and collaboration, but it has a learning curve.
Brand video
Overview video
Overview video
Shop video
Shop video
Shop video

Expert reviews

In-depth analysis and verdict from leading tech publications

8.0
crm.org
≈ estimated
14/03/2024
Hands-on review · All-in-one CRM
Verdict
Bitrix24 is an all-in-one CRM with deep customization, automation and built-in chat, best for growing teams that can handle a steep learning curve.
9.0
windowsreport.com
≈ estimated
16/05/2025
Hands-on review · Cloud CRM
Verdict
Bitrix24 is a cloud CRM with a strong contact center and drag-and-drop site builder, suited to remote teams, though it takes time to learn.
7.0
techradar.com
✓ explicit
13/10/2021
Expert review · All-in-one CRM suite
Verdict
Bitrix24 is a feature-rich CRM with flat-fee pricing and a free plan, but its steep learning curve suits only teams ready to invest time.
7.0
usereviews.io
✓ explicit
14/03/2026
Buyer's guide · Setup advice
Verdict
Bitrix24 suits small teams willing to spend weeks on setup, but its steep learning curve and slow support frustrate anyone expecting quick results.
8.8
trusted.de
✓ explicit
Not Dated
Intranet test · All-in-one CRM
Verdict
Bitrix24 is an all-in-one CRM with marketing and inventory tools and Frankfurt-hosted data, but it is complex and suits SMEs and large firms with admin staff.
7.5
yolah.fr
✓ explicit
05/02/2026
Hands-on test · All-in-one platform
Verdict
Bitrix24 is a sprawling all-in-one tool with a self-hosted option and 2,000+ apps, best for 10 to 50 person companies willing to learn a busy interface.
9.0
agentaya.com
✓ explicit
Not Dated
Feature overview · AI and integrations
Verdict
Bitrix24 is an all-in-one option for small businesses in Spain and Latin America, combining CRM, automation and WhatsApp links in one dense interface.

Third-party reviews

What we like about Bitrix24

  • Expansive all-in-one collaboration suite combining CRM, task management, chats, and calls.
  • Predictable flat-rate pricing per organization rather than expensive per-user seat fees.
  • Built-in omnichannel contact center supporting telephony, live chat, and social messaging.
  • Available both as a scalable cloud solution and a fully self-hosted on-premise edition.

What we don't like about Bitrix24

  • Dense, cluttered user interface with a confusing navigation hierarchy for new users.
  • Feature depth and translation quality vary significantly across secondary auxiliary modules.
  • Administrative configuration requires significant effort due to the sheer number of settings.

Verdict

Bitrix24 is an all-in-one business software platform featuring a Customer Relationship Management (CRM) system that incorporates omnichannel communication tools (email, telephony, SMS, and social media tracking), multi-pipeline deal management, automated workflows, an AI-powered assistant (CoPilot), and integrated project/HR modules. Available in both cloud-based subscriptions and self-hosted on-premise deployments with full source code access, its main advantages include a generous free tier for unlimited users, flat-rate predictable tier pricing (e.g., Basic at $49/mo, Standard at $99/mo), and comprehensive data-centralization capabilities that eliminate software sprawl. However, the software suffers from a steep learning curve, an overwhelmingly complex and cluttered user interface for smaller teams, long setup and onboarding times, and limited depth in advanced sales forecasting compared to enterprise-dedicated competitors.

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