Apple Watch Series 4 40mm Review | 126 Data compared

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  • Avg. price: ~£160
  • Screen size: 1.57 inch
  • Battery life: 0.75 day/s
  • Display type: OLED

Apple Watch Series 4 40mm review. Compare 126 technical specifications and user reviews to see how it ranks among smartwatches and if it is worth buying.

7.4

Overall score

What it is: An overall evaluation of the smartwatch's quality, based on technical analyses and user reviews.

When it matters: When you need a quick reference to identify the best Smartwatches on the market.

Score components:

90.0%

7.2

Technical Score

10.0%

8.9

User score

Very good
7.2

Technical Score

What it is: An assessment of the smartwatch's technical performance, covering eight key areas: performance & hardware, software, camera, connectivity, display, battery, audio, and design.

When it matters: When you want to compare Smartwatches based on technical performance and available features.

Score components:

24.0%

6.0

Health

21.0%

9.9

Fitness

16.0%

3.5

Battery

14.0%

8.6

Smart features

12.0%

8.8

Connectivity

9.0%

7.2

Display & Design

4.0%

6.7

Hardware

Very good
8.9

User score

What it is: A rating that combines user reviews and the total number of reviews received by the smartwatch

When it matters: When you want to know how a smartwatch handles daily tasks and how reliable it remains over time according to user feedback.

Score components:

70.0%

8.8

User reviews

30.0%

9.3

Popularity

User score:
United Kingdom
amazon
4.6
(347)
amazon
3.5
(84)
amazon
4.7
(52)
amazon
4.7
(31)
amazon
3.3
(26)

(Reviews last updated: April 2026)

Excellent
    • apple-watch-series-4-40mm
    • apple-watch-series-4-40mm
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    apple-watch-series-4-40mm

    Best prices in UK

    Best rankings

    ?

    Available: ranking among products currently available (including other versions of this product).
    All: ranking among all products in the database.

    Verdict

    The Apple Watch Series 4 40mm features a redesigned LTPO OLED Retina display with a resolution of 324x394 pixels, offering roughly 30% more screen area than previous generations within a thinner 10.7mm casing. Powered by the dual-core 64-bit S4 processor for up to twice the speed of its predecessor, it integrates advanced health sensors including an FDA-cleared electrical heart sensor for ECGs, a second-generation optical heart sensor, and an improved accelerometer and gyroscope capable of fall detection. Key advantages include its larger, nearly frameless screen, water resistance up to 50 metres, and life-saving features like low heart rate notifications and emergency SOS. However, it lacks an always-on display found in newer models, provides a consistent but limited 18-hour battery life that rarely exceeds one day of heavy use, and is compatible only with iPhone devices.

    Technical Specifications of smartwatch Apple Watch Series 4 40mm

    Technical Score

    What it is: An assessment of the smartwatch's technical performance, covering eight key areas: performance & hardware, software, camera, connectivity, display, battery, audio, and design.

    When it matters: When you want to compare Smartwatches based on technical performance and available features.

    Score components:

    24.0%

    6.0

    Health

    21.0%

    9.9

    Fitness

    16.0%

    3.5

    Battery

    14.0%

    8.6

    Smart features

    12.0%

    8.8

    Connectivity

    9.0%

    7.2

    Display & Design

    4.0%

    6.7

    Hardware

    7.2
    Apple Watch Series 4 40mm has a technical score of 7.24 points, which is higher than 73% of smartwatches.
    User score

    What it is: A rating that combines user reviews and the total number of reviews received by the smartwatch

    When it matters: When you want to know how a smartwatch handles daily tasks and how reliable it remains over time according to user feedback.

    Score components:

    70.0%

    8.8

    User reviews

    30.0%

    9.3

    Popularity

    User score:
    United Kingdom
    amazon
    4.6
    (347)
    amazon
    3.5
    (84)
    amazon
    4.7
    (52)
    amazon
    4.7
    (31)
    amazon
    3.3
    (26)

    (Reviews last updated: April 2026)

    8.9
    Apple Watch Series 4 40mm has a user score of 8.94 points, which is higher than 76.4% of smartwatches.
    Popularity
    What it is: An indicator based on the number of reviews received by the smartwatch.
    When it matters: When you prefer to purchase a product chosen and reviewed by many other consumers.
    9.3
    Apple Watch Series 4 40mm has a popularity of 9.3 points, which is higher than 51.1% of products in this category.
    Ratio quality/price

    What it is: An indicator that combines the smartwatch's overall rating with its cost.

    When it matters: When you are looking for a smartwatch with a good balance between quality and price.

    Score components:

    60.0%

    7.4

    Overall score

    40.0%

    9.7

    Price

    8.1
    Apple Watch Series 4 40mm has a quality-to-price ratio of 8.1 points, which is higher than 75.8% of products in this category.
    Brand name
    What it is: The company that designs, sells, and supports the watch.
    When it matters: When brand ecosystem, style, or support matters to you.

    Importance: MEDIUM

    Apple
    Heart rate monitor
    What it is: A built-in sensor that measures your pulse directly from the wrist.
    When it matters: When you want health data from your wrist during the day or night.

    Importance: HIGH

    yes
    Apple Watch Series 4 40mm includes a heart rate monitor. 90.4% of smartwatches include a heart rate monitor.
    Blood oxygen monitoring
    What it is: A wrist-based feature that estimates blood oxygen saturation over time.
    When it matters: When you want health data from your wrist during the day or night.

    Importance: HIGH

    no
    Apple Watch Series 4 40mm does not support blood oxygen monitoring. 64.4% of smartwatches support blood oxygen monitoring.
    ECG
    What it is: The ability to record a single-lead electrocardiogram from the wrist.
    When it matters: When you want health data from your wrist during the day or night.

    Importance: HIGH

    yes
    Apple Watch Series 4 40mm supports ECG. 15.1% of smartwatches support ECG.
    Irregular heart rate warnings
    What it is: Notifications that flag heart-rate patterns which appear unusually irregular.
    When it matters: When you want health data from your wrist during the day or night.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm supports irregular heart rate warnings. 43.7% of smartwatches support irregular heart rate warnings.
    Show more
    Accelerometer
    What it is: A motion sensor that measures acceleration, steps, gestures, and general movement.
    When it matters: When you track workouts and want better training data.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm includes an accelerometer. 99.1% of smartwatches include an accelerometer.
    Barometer
    What it is: A pressure sensor used for altitude changes, elevation estimates, and weather-related context.
    When it matters: When you run, ride, hike, or navigate without relying on your phone.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm includes a barometer. 45.6% of smartwatches include a barometer.
    Gyroscope
    What it is: A motion sensor that measures rotation and helps interpret wrist movement more accurately.
    When it matters: When you track workouts and want better training data.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm includes a gyroscope. 64.6% of smartwatches include a gyroscope.
    Cadence sensor
    What it is: A sensor input used to measure step or pedal rhythm during training.
    When it matters: When you track workouts and want better training data.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm includes a cadence sensor. 20.1% of smartwatches include a cadence sensor.
    Cadence may require external sensor/app pairing on some models.
    Distance tracking
    What it is: The ability to measure how far you move during walks, runs, rides, or other activities.
    When it matters: When you track workouts and want better training data.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm supports distance tracking. 95.7% of smartwatches support distance tracking.
    Show more
    Battery life
    What it is: The typical endurance the watch can deliver on a full charge under the stated usage pattern.
    When it matters: When you do not want to charge the watch too often.

    Importance: HIGH

    Good value: >=7 days

    0.75 day/s
    Apple Watch Series 4 40mm offers a battery life of 0.75 day/s which is shorter than that of 98% of smartwatches and equal to that of 2% of smartwatches.
    Battery life in training mode
    What it is: The expected endurance while workout tracking and related training functions are active.
    When it matters: When you do not want to charge the watch too often.

    Importance: HIGH

    Good value: >=36.8 h

    5.5 h
    Apple Watch Series 4 40mm lasts 5.5 h in training mode which is shorter than 90% of smartwatches and equal to that of 0.5% of smartwatches.
    Battery life with GPS on
    What it is: The expected runtime when satellite tracking stays active throughout use.
    When it matters: When you do not want to charge the watch too often.

    Importance: HIGH

    Good value: >=35 h

    6 h
    Apple Watch Series 4 40mm lasts 6 h with GPS on which is shorter than 87% of smartwatches and equal to that of 2.8% of smartwatches.
    Battery power
    What it is: The battery capacity, usually measured in milliampere-hours (mAh).
    When it matters: When you do not want to charge the watch too often.

    Importance: HIGH

    Good value: >=397 mAh

    258 mAh
    Apple Watch Series 4 40mm has a battery capacity of 258 mAh which is smaller than the batteries in 69.2% of smartwatches of smartwatches.
    Charge time
    What it is: The time needed to recharge the battery from empty to full or to a stated percentage.
    When it matters: When you want to top up the battery quickly.

    Importance: HIGH

    Good value: <=102 min

    120 min
    Apple Watch Series 4 40mm charges in 120 min which is faster than 12.9% of smartwatches and equal to the charge time of 43.4% of smartwatches.
    Show more
    Operating system
    What it is: The software platform that runs the watch interface, apps, and core functions.
    When it matters: When you care about apps, features, and long-term support.

    Importance: HIGH

    watchOS
    Apple Watch Series 4 40mm runs watchOS which is more advanced than the operating system in 95.7% of smartwatches and the same as that in 4.3% of smartwatches.
    OS detail: watchOS (10.6).
    Software update frequency
    What it is: Shows how actively the watch is still updated: regular means ongoing updates throughout active support, occasional means updates every few months or only from time to time, and ended means active software support has mostly stopped.
    When it matters: When you care how actively the watch is still supported with fixes, patches, and new features.

    Importance: MEDIUM

    ended
    Apple Watch Series 4 40mm has ended software update support which is less active than that of 42.6% of smartwatches and equal to that of 57.5% of smartwatches.
    Software support appears ended or discontinued.
    Third-party app support
    What it is: Support for installing or using apps from developers beyond the watch maker.
    When it matters: When you care about apps, features, and long-term support.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm supports third-party apps. 47.6% of smartwatches support third-party apps.
    Notifications
    What it is: Mirroring of calls, messages, apps, or other alerts on the watch.
    When it matters: When you want to check alerts without taking out your phone.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm supports notifications. 99.9% of smartwatches support notifications.
    Voice assistant support
    What it is: Support for a voice assistant that can answer queries or trigger actions from the wrist.
    When it matters: When you want to control the watch or reply without typing.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm supports voice assistants. 68% of smartwatches support voice assistants.
    Show more
    Cellular module
    What it is: Built-in mobile connectivity that can keep the watch online away from the phone.
    When it matters: When you want calls, messages, or data without your phone nearby.

    Importance: HIGH

    yes
    Apple Watch Series 4 40mm includes a cellular module. 17.2% of smartwatches include a cellular module.
    Cellular support may depend on LTE/GPS+Cellular variant selection.
    SIM cards
    What it is: The number or type of SIM options the watch accepts for cellular service.
    When it matters: When you want calls, messages, or data without your phone nearby.

    Importance: LOW

    Good value: eSIM support

    ?
    GPS
    What it is: Built-in satellite positioning that lets the watch record location during outdoor activity.
    When it matters: When you run, ride, hike, or navigate without relying on your phone.

    Importance: HIGH

    yes
    Apple Watch Series 4 40mm supports GPS. 56.1% of smartwatches support GPS.
    Galileo support
    What it is: Support for Galileo satellites alongside other positioning systems.
    When it matters: When you run, ride, hike, or navigate without relying on your phone.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm supports Galileo navigation. 38.7% of smartwatches support Galileo navigation.
    Compass
    What it is: A directional sensor that helps the watch determine heading and orientation.
    When it matters: When you run, ride, hike, or navigate without relying on your phone.

    Importance: MEDIUM

    yes
    Apple Watch Series 4 40mm includes a compass. 49.3% of smartwatches include a compass.
    Show more
    Screen size
    What it is: The diagonal measurement of the visible display area, usually expressed in inches.
    When it matters: When you want the screen to be easy to read at a glance.

    Importance: HIGH

    Good value: >=1.5 inch

    1.57 inch
    Apple Watch Series 4 40mm has a screen size of 1.57 inch which is larger than the screens of 73% of smartwatches and equal to those of 1.1% of smartwatches.
    Some sources mention multiple/uncertain size variants.
    Display type
    What it is: The screen technology used by the watch, such as AMOLED, OLED, or memory-in-pixel LCD.
    When it matters: When you want the screen to be easy to read at a glance.

    Importance: HIGH

    OLED
    Apple Watch Series 4 40mm uses a OLED display type which is less advanced than that of 51.4% of smartwatches and the same as that of 9.7% of smartwatches.
    Retina branding. LTPO panel wording.
    Resolution
    What it is: The total number of pixels available on the watch display.
    When it matters: When you want the screen to be easy to read at a glance.

    Importance: MEDIUM

    Good value: >=416 x 416

    324 x 394
    Apple Watch Series 4 40mm has a display resolution of 324x394 which is lower than that of 52.7% of smartwatches and equal to that of 0.7% of smartwatches.
    Pixel density
    What it is: The number of pixels packed into each inch of the display.
    When it matters: When you want the screen to be easy to read at a glance.

    Importance: MEDIUM

    Good value: >=326 ppi

    325 ppi
    Apple Watch Series 4 40mm has a pixel density of 325 ppi which is lower than that of 53.8% of smartwatches and equal to that of 1% of smartwatches.
    Display brightness
    What it is: The peak brightness the display can reach, usually expressed in nits.
    When it matters: When you want the screen to stay readable outdoors and in strong sunlight.

    Importance: HIGH

    Good value: >=1000 nits

    1,000 nits
    Apple Watch Series 4 40mm reaches 1000 nits nits of display brightness, which is higher than that of 59.5% of smartwatches and equal to that of 26.5% of smartwatches.
    Show more
    CPU speed
    What it is: The clock speed of the watch processor, usually expressed in GHz or MHz.
    When it matters: When you want apps and menus to feel smooth.

    Importance: MEDIUM

    Good value: Modern standard

    2 x 1.5 GHz
    Apple Watch Series 4 40mm uses a CPU configuration of 2x1.5 GHz which is faster than that in 77.2% of smartwatches and equal to that in 1.2% of smartwatches.
    Processor model
    What it is: The processor model is the chipset or SoC that powers the watch's performance, connectivity, and efficiency.
    When it matters: When you care about app responsiveness, platform generation, and long-term feature support.

    Importance: LOW

    Good value: modern smartwatch chipset

    Apple S4
    Apple Watch Series 4 40mm uses the Apple S4 processor model.
    RAM
    What it is: The amount of working memory available for apps, watch faces, and background tasks.
    When it matters: When you want apps and menus to feel smooth.

    Importance: MEDIUM

    Good value: >=1 GB

    1 GB
    Apple Watch Series 4 40mm has 1 GB of RAM which is larger than the RAM in 32.3% of smartwatches and equal to that of 34.6% of smartwatches.
    Internal storage
    What it is: Built-in storage for apps, music, watch faces, and other local data.
    When it matters: When you want more room for apps, music, or offline data.

    Importance: MEDIUM

    Good value: >=8 GB

    16 GB
    Apple Watch Series 4 40mm uses 16 GB for internal storage which is larger than that of 79.9% of smartwatches and equal to that of 4.7% of smartwatches.
    External memory slot
    What it is: A slot for expandable storage such as a memory card, if the watch provides one.
    When it matters: When you want more room for apps, music, or offline data.

    Importance: LOW

    no
    Apple Watch Series 4 40mm does not include an external memory slot. 0.3% of smartwatches include an external memory slot.
    Show more

    Apple Watch Series 4 40mm vs the average smartwatch

    • Has cellular module
      Apple Watch Series 4 40mm includes a cellular module, the average smartwatch does not. 17.2% of smartwatches include a cellular module.
      Cellular support may depend on LTE/GPS+Cellular variant selection.
      What it is: Built-in mobile connectivity that can keep the watch online away from the phone.
      When it matters: When you want calls, messages, or data without your phone nearby.

      Importance: HIGH

      Apple Watch Series 4 40mm includes a cellular module, the average smartwatch does not. 17.2% of smartwatches include a cellular module.
    • Has ECG
      Apple Watch Series 4 40mm supports ECG, the average smartwatch does not. 15.1% of smartwatches support ECG.
      What it is: The ability to record a single-lead electrocardiogram from the wrist.
      When it matters: When you want health data from your wrist during the day or night.

      Importance: HIGH

      Apple Watch Series 4 40mm supports ECG, the average smartwatch does not. 15.1% of smartwatches support ECG.
    • More advanced operating system
      Apple Watch Series 4 40mm runs a more advanced operating system than the average smartwatch (watchOS vs Proprietary OS).
      OS detail: watchOS (10.6).
      What it is: The software platform that runs the watch interface, apps, and core functions.
      When it matters: When you care about apps, features, and long-term support.

      Importance: HIGH

      Apple Watch Series 4 40mm runs a more advanced operating system than the average smartwatch (watchOS vs Proprietary OS).watchOS vs Proprietary OS
    • Includes fall detection
      Apple Watch Series 4 40mm supports fall detection, the average smartwatch does not. 22.4% of smartwatches support fall detection.
      What it is: Automatic detection of hard falls that can trigger checks or emergency actions.
      When it matters: When you want extra help in an emergency.

      Importance: HIGH

      Apple Watch Series 4 40mm supports fall detection, the average smartwatch does not. 22.4% of smartwatches support fall detection.
    • Includes wireless charging
      Apple Watch Series 4 40mm supports wireless charging, the average smartwatch does not. 24.9% of smartwatches support wireless charging.
      Wireless charging supported via proprietary charging puck/dock.
      What it is: Support for recharging the watch through a charging pad, puck, or other cable-free method.
      When it matters: When you want to top up the battery quickly.

      Importance: MEDIUM

      Apple Watch Series 4 40mm supports wireless charging, the average smartwatch does not. 24.9% of smartwatches support wireless charging.
    • Has NFC
      Apple Watch Series 4 40mm supports NFC, the average smartwatch does not. 42.5% of smartwatches support NFC.
      What it is: Near-field communication hardware used for payments, pairing, or quick tap-based actions.
      When it matters: When you want to pay quickly or pair devices with a tap.

      Importance: HIGH

      Apple Watch Series 4 40mm supports NFC, the average smartwatch does not. 42.5% of smartwatches support NFC.
    • Has HRV tracking
      Apple Watch Series 4 40mm supports HRV tracking, the average smartwatch does not. 38.2% of smartwatches support HRV tracking.
      What it is: Measurement of heart-rate variability, the change in timing between heartbeats.
      When it matters: When you want health data from your wrist during the day or night.

      Importance: MEDIUM

      Apple Watch Series 4 40mm supports HRV tracking, the average smartwatch does not. 38.2% of smartwatches support HRV tracking.
    • Supports Emergency SOS
      Apple Watch Series 4 40mm includes Emergency SOS, the average smartwatch does not. 42.4% of smartwatches include Emergency SOS.
      What it is: An emergency feature that can contact help or alert trusted people from the watch.
      When it matters: When you want extra help in an emergency.

      Importance: HIGH

      Apple Watch Series 4 40mm includes Emergency SOS, the average smartwatch does not. 42.4% of smartwatches include Emergency SOS.
    • Has ECG
      Apple Watch Series 4 40mm supports ECG, the average smartwatch does not. 15.1% of smartwatches support ECG.
    • Has HRV tracking
      Apple Watch Series 4 40mm supports HRV tracking, the average smartwatch does not. 38.2% of smartwatches support HRV tracking.
    • Supports VO2 max
      Apple Watch Series 4 40mm measures VO2 max, the average smartwatch does not. 49.3% of smartwatches measure VO2 max.
    • Has irregular heart alerts
      Apple Watch Series 4 40mm supports irregular heart rate warnings, the average smartwatch does not. 43.7% of smartwatches support irregular heart rate warnings.
    • Has weight tracking
      Apple Watch Series 4 40mm supports weight tracking, the average smartwatch does not. 39.2% of smartwatches support weight tracking.
    • Has multi-sport mode
      Apple Watch Series 4 40mm includes a multi-sport mode, the average smartwatch does not. 49.4% of smartwatches include a multi-sport mode.
    • Has barometer
      Apple Watch Series 4 40mm includes a barometer, the average smartwatch does not. 45.6% of smartwatches include a barometer.
    • Has cadence sensor
      Apple Watch Series 4 40mm includes a cadence sensor, the average smartwatch does not. 20.1% of smartwatches include a cadence sensor.
    • Has external HR monitor
      Apple Watch Series 4 40mm supports external heart rate monitor compatibility, the average smartwatch does not. 41.3% of smartwatches support external heart rate monitor compatibility.
    • Includes wireless charging
      Apple Watch Series 4 40mm supports wireless charging, the average smartwatch does not. 24.9% of smartwatches support wireless charging.
    • Has cellular module
      Apple Watch Series 4 40mm includes a cellular module, the average smartwatch does not. 17.2% of smartwatches include a cellular module.
    • Has NFC
      Apple Watch Series 4 40mm supports NFC, the average smartwatch does not. 42.5% of smartwatches support NFC.
    • Includes maps
      Apple Watch Series 4 40mm supports maps, the average smartwatch does not. 32.2% of smartwatches support maps.
    • Has compass
      Apple Watch Series 4 40mm includes a compass, the average smartwatch does not. 49.3% of smartwatches include a compass.
    • Supports Wi-Fi
      Apple Watch Series 4 40mm supports Wi-Fi, the average smartwatch does not. 43.4% of smartwatches support Wi-Fi.
    • Supports Galileo
      Apple Watch Series 4 40mm supports Galileo navigation, the average smartwatch does not. 38.7% of smartwatches support Galileo navigation.
    • 400 nits higher display brightness
      Apple Watch Series 4 40mm has higher display brightness than the average smartwatch (1000 nits nits vs 600 nits nits). The average smartwatch reaches 600 nits nits.
    • 0.17 inch larger screen size
      Apple Watch Series 4 40mm has a larger screen size than the average smartwatch (1.6 inch vs 1.4 inch). The average smartwatch screen is 1.4 inch.
    • 14.9 g lighter weight
      Apple Watch Series 4 40mm is lighter than the average smartwatch (30.1 g vs 45 g). The average smartwatch weighs 45 g.
    • Better case material
      Apple Watch Series 4 40mm uses aluminum, stainless steel for the case material, while the average smartwatch uses polycarbonate.
    • 0.9 mm thinner watch body
      Apple Watch Series 4 40mm is thinner than the average smartwatch (10.7 mm vs 11.6 mm). The average smartwatch thickness is 11.6 mm.
    • 8 mm narrower watch width
      Apple Watch Series 4 40mm is narrower than the average smartwatch (34 mm vs 42 mm). The average smartwatch width is 42 mm.
    • More advanced operating system
      Apple Watch Series 4 40mm runs a more advanced operating system than the average smartwatch (watchOS vs Proprietary OS).
    • Includes fall detection
      Apple Watch Series 4 40mm supports fall detection, the average smartwatch does not. 22.4% of smartwatches support fall detection.
    • Supports Emergency SOS
      Apple Watch Series 4 40mm includes Emergency SOS, the average smartwatch does not. 42.4% of smartwatches include Emergency SOS.
    • Supports third-party apps
      Apple Watch Series 4 40mm supports third-party apps, the average smartwatch does not. 47.6% of smartwatches support third-party apps.
    • 12 GB more storage
      Apple Watch Series 4 40mm offers more internal storage than the average smartwatch (16 GB vs 4 GB). The average smartwatch provides 4 GB of storage.
    • Faster CPU speed
      Apple Watch Series 4 40mm uses a CPU configuration of 2x1.5 GHz, while the average smartwatch uses 1 GHz.
    • More advanced processor model
      Apple Watch Series 4 40mm uses the Apple S4 processor model, while the average smartwatch uses Snapdragon 400.
    • No blood oxygen
      Apple Watch Series 4 40mm does not support blood oxygen monitoring, the average smartwatch does. 64.4% of smartwatches support blood oxygen monitoring.
    • No stress monitoring
      Apple Watch Series 4 40mm does not support stress monitoring, the average smartwatch does. 65.4% of smartwatches support stress monitoring.
      Some stress features may depend on third-party apps.
    • 5534 m lower max altitude
      Apple Watch Series 4 40mm supports a lower maximum altitude than the average smartwatch (3000 m vs 8534 m). The average smartwatch reaches 8534 m.
    • 6.25 day/s shorter battery life
      Apple Watch Series 4 40mm offers 0.8 day/s of battery life, while the average smartwatch offers 7 day/s.
    • 14 h shorter GPS battery life
      Apple Watch Series 4 40mm lasts less with GPS on than the average smartwatch (6 h vs 20 h). The average smartwatch lasts 20 h.
    • 14.5 h shorter training battery life
      Apple Watch Series 4 40mm lasts less in training mode than the average smartwatch (5.5 h vs 20 h). The average smartwatch lasts 20 h.
    • 42 mAh smaller battery capacity
      Apple Watch Series 4 40mm has a smaller battery capacity than the average smartwatch (258 mAh vs 300 mAh). The average smartwatch battery is 300 mAh.
    • Not compatible with Android
      Apple Watch Series 4 40mm is not compatible with Android, the average smartwatch is. 95.3% of smartwatches are compatible with Android.
    • No always-on display
      Apple Watch Series 4 40mm does not have an always-on display, the average smartwatch does. 66.4% of smartwatches have an always-on display.
    • Basic display type
      Apple Watch Series 4 40mm uses OLED display technology, while the average smartwatch features AMOLED.
      Retina branding. LTPO panel wording.
    • No smart alarm
      Apple Watch Series 4 40mm does not support a smart alarm, the average smartwatch does. 52.7% of smartwatches support this feature.
      No native smart alarm; third-party app required.
    • 3 year/s older release date
      Apple Watch Series 4 40mm is an older model than the average smartwatch (2018 vs 2021). The average smartwatch was released in 2021.
      September 2018
    • No blood oxygen
      Apple Watch Series 4 40mm does not support blood oxygen monitoring, the average smartwatch does. 64.4% of smartwatches support blood oxygen monitoring.
      What it is: A wrist-based feature that estimates blood oxygen saturation over time.
      When it matters: When you want health data from your wrist during the day or night.

      Importance: HIGH

      Apple Watch Series 4 40mm does not support blood oxygen monitoring, the average smartwatch does. 64.4% of smartwatches support blood oxygen monitoring.
    • No always-on display
      Apple Watch Series 4 40mm does not have an always-on display, the average smartwatch does. 66.4% of smartwatches have an always-on display.
      What it is: A display mode that keeps key information visible even when the watch is idle.
      When it matters: When you want the screen to be easy to read at a glance.

      Importance: HIGH

      Apple Watch Series 4 40mm does not have an always-on display, the average smartwatch does. 66.4% of smartwatches have an always-on display.
    • No stress monitoring
      Apple Watch Series 4 40mm does not support stress monitoring, the average smartwatch does. 65.4% of smartwatches support stress monitoring.
      Some stress features may depend on third-party apps.
      What it is: Stress estimates derived from heart rate, HRV, or similar body signals.
      When it matters: When you want health data from your wrist during the day or night.

      Importance: HIGH

      Apple Watch Series 4 40mm does not support stress monitoring, the average smartwatch does. 65.4% of smartwatches support stress monitoring.
    • 6.25 day/s shorter battery life
      Apple Watch Series 4 40mm offers 0.8 day/s of battery life, while the average smartwatch offers 7 day/s.
      What it is: The typical endurance the watch can deliver on a full charge under the stated usage pattern.
      When it matters: When you do not want to charge the watch too often.

      Importance: HIGH

      Good value: >=7 days

      Apple Watch Series 4 40mm offers 0.8 day/s of battery life, while the average smartwatch offers 7 day/s.0.75 day/s vs 7 day/s
    • Not compatible with Android
      Apple Watch Series 4 40mm is not compatible with Android, the average smartwatch is. 95.3% of smartwatches are compatible with Android.
      What it is: Shows how well the smartwatch works with Android pairing, syncing, and core features.
      When it matters: When you use an Android phone and want the watch to pair, sync, and keep its main features working properly.

      Importance: MEDIUM

      Apple Watch Series 4 40mm is not compatible with Android, the average smartwatch is. 95.3% of smartwatches are compatible with Android.
    • Basic display type
      Apple Watch Series 4 40mm uses OLED display technology, while the average smartwatch features AMOLED.
      Retina branding. LTPO panel wording.
      What it is: The screen technology used by the watch, such as AMOLED, OLED, or memory-in-pixel LCD.
      When it matters: When you want the screen to be easy to read at a glance.

      Importance: HIGH

      Apple Watch Series 4 40mm uses OLED display technology, while the average smartwatch features AMOLED.OLED vs AMOLED
    • No smart alarm
      Apple Watch Series 4 40mm does not support a smart alarm, the average smartwatch does. 52.7% of smartwatches support this feature.
      No native smart alarm; third-party app required.
      What it is: A smart alarm tries to wake you during a lighter sleep phase within a chosen time window instead of at one fixed minute.
      When it matters: It matters if you wear your smartwatch overnight and want a gentler wake-up based on your sleep pattern rather than a standard fixed alarm.

      Importance: LOW

      Apple Watch Series 4 40mm does not support a smart alarm, the average smartwatch does. 52.7% of smartwatches support this feature.
    • 14 h shorter GPS battery life
      Apple Watch Series 4 40mm lasts less with GPS on than the average smartwatch (6 h vs 20 h). The average smartwatch lasts 20 h.
      What it is: The expected runtime when satellite tracking stays active throughout use.
      When it matters: When you do not want to charge the watch too often.

      Importance: HIGH

      Good value: >=35 h

      Apple Watch Series 4 40mm lasts less with GPS on than the average smartwatch (6 h vs 20 h). The average smartwatch lasts 20 h.6 h vs 20 h

    Graphic comparison of Apple Watch Series 4 40mm and other Smartwatches

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    Third-party reviews

    (Reviews last updated: April 2026)

    What customers like about Apple Watch Series 4 40mm?

    • Larger, edge-to-edge display (30% more screen area)
    • Thinner, more comfortable casing compared to Series 3
    • Advanced health features: FDA-cleared ECG and Fall Detection
    • Significant speed boost with the S4 dual-core processor
    • Louder speaker (50% increase) and improved microphone placement for calls
    • Haptic feedback added to the Digital Crown for a more tactile feel
    • Backward compatibility with all previous Apple Watch bands

    What customers dislike about Apple Watch Series 4 40mm?

    • Battery life remains limited to approximately 18 hours or 1-2 days
    • No always-on display (users must raise wrist to see time)
    • Lack of native sleep tracking due to daily charging requirements
    • Higher starting price compared to previous models
    • Limited first-party watch face customisation options
    • Smaller 40mm targets can be difficult for some users to tap accurately
    • Requires an iPhone for full functionality and initial setup

    Expert reviews

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    26/09/2018
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    Video reviews

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