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EFFEKTIV M-10 Review | 52 Data compared

Avg. price:~£270Suction power (AW):?Battery runtime:40 minutesCapacity:1.5 LWeight:2.7 kg

EFFEKTIV M-10 Review: Compare 52 technical specifications and user reviews to see how this product ranks in the Vacuum Cleaners category and whether it is worth buying.

6.6

Overall score

Score
6.6/ 10
✕
What it is
An overall evaluation of the vacuum cleaner's quality, based on technical analysis and user reviews.
When it matters
When you need a quick reference for identifying the best vacuum cleaners on the market.
Score distribution
▼
<55-66-77-88-99-10
▼ Worse than 61% of models
Score components

80%

6.6

Technical Score

20%

?

User score

▼Worse than 61% of vacuum-cleaners
6.6

Technical Score

Technical score
6.6/ 10
✕
What it is
An assessment of the vacuum cleaner's technical performance across six key areas: performance, battery and power supply, filtration, attachments, design, and smart features.
When it matters
When you want to compare vacuum cleaners by cleaning performance, specifications, and available features.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 53% of models
Score components

28%

6.9

Performance

22%

6.4

Battery

18%

7.0

Filtration

14%

6.4

Attachments

10%

7.7

Design

8%

4.6

Smart features

▲Better than 53% of vacuum-cleaners
?

User score

User score
8.0/ 10
✕
What it is
A rating that combines user reviews with the total number of reviews received by the vacuum cleaner.
When it matters
When you want to know how a vacuum cleaner performs in everyday use and how reliable owners find it over time.
Score distribution
▼
<55-66-77-88-99-10
▼ Worse than 73% of models
Score components

70%

?

User ratings

30%

?

Number of reviews

  • No image
No image

Best prices

    N/A~ £270
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Best rankings

Available: ranking among products currently available (including other versions of this product).All: ranking among all products in the database.
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Verdict

The MOVA M10 (by EFFEKTIV) is a high-performance wet and dry cordless vacuum cleaner featuring a powerful 104,000 RPM brushless motor that generates up to 18,000 Pa of suction power and runs for up to 40 minutes per charge. It relies on a 180° lie-flat reach design to seamlessly clean tight spaces under furniture down to 14 cm high, alongside a dual-edge brush roll spinning at 450 RPM to handle corner-to-corner messes. Key pros include its featherlite steering weighing just 4.4 kg (0.9 kg handheld weight), a liquid-locking system that prevents dirty water backflow while horizontal, an integrated anti-tangle serrated scraper for hair maintenance, and an advanced dock providing 75°C hot water auto-washing with a 5-minute quiet hot air dry. However, main cons include its lack of a built-in LED headlight for dark areas, the absence of smart Wi-Fi or app connectivity, and the lack of a separate dedicated tank for cleaning solutions, requiring manual mixing into the 800 ml clean water reservoir.

Technical Specifications of vacuum cleaner EFFEKTIV M-10

Technical Score
Technical score
6.6/ 10
✕
What it is
An assessment of the vacuum cleaner's technical performance across six key areas: performance, battery and power supply, filtration, attachments, design, and smart features.
When it matters
When you want to compare vacuum cleaners by cleaning performance, specifications, and available features.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 53% of models
Score components:

28%

6.9

Performance

22%

6.4

Battery

18%

7.0

Filtration

14%

6.4

Attachments

10%

7.7

Design

8%

4.6

Smart features

6.6
EFFEKTIV M-10 has a technical score of 6.6 points, which is higher than 53.2% of vacuum cleaners.
User score
User score
8.0/ 10
✕
What it is
A rating that combines user reviews with the total number of reviews received by the vacuum cleaner.
When it matters
When you want to know how a vacuum cleaner performs in everyday use and how reliable owners find it over time.
Score distribution
▼
<55-66-77-88-99-10
▼ Worse than 73% of models
Score components

70%

?

User ratings

30%

?

Number of reviews

?
Popularity
Popularity
1.0/ 10
✕
What it is
An indicator based on the number of reviews received by the vacuum cleaner.
When it matters
When you prefer a vacuum cleaner that has been chosen and reviewed by many other buyers.
Score distribution
▼
<55-66-77-88-99-10
▼ Worse than 99% of models
Popularity:
EFFEKTIV M-10 has a popularity score of 1 point, which is lower than 61.7% of vacuum cleaners.
1.0
EFFEKTIV M-10 has a popularity score of 1 point, which is lower than 61.7% of vacuum cleaners.
Ratio quality/price
Value for money
7.4/ 10
✕
What it is
An indicator that combines the vacuum cleaner's overall score with its price.
When it matters
When you are looking for a vacuum cleaner with a good balance between quality and price.
Score distribution
▼
<55-66-77-88-99-10
▼ Worse than 79% of models
Score components:

60%

6.6

Overall score

40%

9.1

Price

7.4
EFFEKTIV M-10 has a value-for-money score of 7.4 points, which is lower than 69.9% of vacuum cleaners.
Suction power (AW)
?
Suction power (kPa)
18 kPa
Suction power (kPa)
18 kPa
▼ Worse than 60% of models
Market range: <11 kPa – >30 kPa
This vacuum cleaner has a suction pressure of 18 kPa, which is lower than that of 60.1% of vacuum cleaners and equal to that of 5.5% of vacuum cleaners.
Airflow
?
Motor type
brushless
Power consumption
?
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Cordless
yes
Cordless
yes
▲ Better than 51% of models
This vacuum cleaner works cordlessly. 49.5% of vacuum cleaners offer cordless operation.
Battery runtime
40 minutes
Battery runtime
40 minutes
▼ Worse than 64% of models
Market range: <30 minutes – >70 minutes
This vacuum cleaner offers a battery runtime of 40 minutes, which is shorter than that of 64.1% of vacuum cleaners and equal to that of 18.6% of vacuum cleaners.
Charging time
?
Battery capacity
?
Battery voltage
21.6 V
Battery voltage
21.6 V
▼ Worse than 60% of models
Market range: <18 V – >28.8 V
This vacuum cleaner uses a battery voltage of 21.6 V, which is lower than that of 59.8% of vacuum cleaners and equal to that of 16.5% of vacuum cleaners.
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Filter class
hepa
Filter class
hepa
▼ Worse than 38% of models
This vacuum cleaner uses filter class hepa, which is more advanced than the class used by 16% of vacuum cleaners and the same as the class used by 46% of vacuum cleaners.
Minimum overall efficiency
85%
Minimum overall efficiency
85%
▼ Worse than 95% of models
Market range: <95 % – >99.99 %
This vacuum cleaner reaches 85% minimum overall efficiency, which is lower than that of 94.6% of vacuum cleaners and equal to that of 5.4% of vacuum cleaners.
Suitable for allergy sufferers
yes
Suitable for allergy sufferers
yes
▲ Better than 18% of models
This vacuum cleaner is suitable for allergy sufferers. 82.4% of vacuum cleaners are allergy-friendly.
Capacity
1.5 L
Capacity
1.5 L
▲ Better than 60% of models
Market range: <0.44 L – >4 L
This vacuum cleaner has a dust capacity of 1.5 L, which is larger than that of 60.1% of vacuum cleaners and equal to that of 6.3% of vacuum cleaners.
Bagless
yes
Bagless
yes
▲ Better than 21% of models
This vacuum cleaner uses a bagless design. 78.6% of vacuum cleaners use this setup.
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Main brush type
classic
Roller type
none
Anti-tangle brush
yes
Anti-tangle brush
yes
▲ Better than 74% of models
This vacuum cleaner includes an anti-tangle brush. 25.7% of vacuum cleaners include this feature.
Mini motorized brush
no
Mini motorized brush
no
▼ Worse than 27% of models
This vacuum cleaner does not include a mini motorized brush. 26.9% of vacuum cleaners include this attachment.
Suitable for pet owners
no
Suitable for pet owners
no
▼ Worse than 72% of models
This vacuum cleaner is not suitable for pet owners. 72% of vacuum cleaners handle pet hair well.
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Vacuum type
canister
Weight
2.7 kg
Weight
2.7 kg
▲ Better than 70% of models
Market range: <2.15 kg – >7.1 kg
This vacuum cleaner weighs 2.7 kg, which is lower than the weight of 70.1% of vacuum cleaners and equal to that of 2.4% of vacuum cleaners.
2-in-1 design
no
2-in-1 design
no
▼ Worse than 53% of models
This vacuum cleaner does not offer a 2-in-1 design. 53% of vacuum cleaners offer this flexible format.
Self-standing
yes
Self-standing
yes
▲ Better than 81% of models
This vacuum cleaner stands on its own. 18.9% of vacuum cleaners offer this convenience.
Adjustable tube height
yes
Adjustable tube height
yes
▲ Better than 53% of models
This vacuum cleaner includes adjustable tube height. 47.4% of vacuum cleaners offer this ergonomic feature.
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Auto suction adjustment
no
Auto suction adjustment
no
▼ Worse than 20% of models
This vacuum cleaner does not support automatic suction adjustment. 19.9% of vacuum cleaners support this feature.
Dust particle sensor
no
Dust particle sensor
no
▼ Worse than 8% of models
This vacuum cleaner does not include a dust particle sensor. 8% of vacuum cleaners include this feature.
LED display
no
LED display
no
▼ Worse than 26% of models
This vacuum cleaner does not include an LED display. 25.9% of vacuum cleaners include this interface feature.
Nozzle light
no
Nozzle light
no
▼ Worse than 43% of models
This vacuum cleaner does not include a nozzle light. 43.4% of vacuum cleaners include this visibility feature.
Mopping support
yes
Mopping support
yes
★ Better than 96% of models
This vacuum cleaner supports mopping. 3.7% of vacuum cleaners support this multi-function feature.

EFFEKTIV M-10 vs the average vacuum cleaner

246810TotalPerformanceBatteryFiltrationAttachmentsDesignSmart features
  • Cordless operation
    Cordless
    yes
    ▲ Better than 51% of models
    This vacuum cleaner works cordlessly, the average vacuum cleaner does not.
  • Includes anti-tangle brush
    Anti-tangle brush
    yes
    ▲ Better than 74% of models
    This vacuum cleaner includes an anti-tangle brush, the average vacuum cleaner does not.
  • Includes parquet brush
    Parquet brush
    yes
    ▲ Better than 77% of models
    This vacuum cleaner includes a parquet brush, the average vacuum cleaner does not.
  • Self-standing design
    Self-standing
    yes
    ▲ Better than 81% of models
    This vacuum cleaner stands on its own, the average vacuum cleaner does not.
  • Supports mopping
    Mopping support
    yes
    ★ Better than 96% of models
    This vacuum cleaner supports mopping, the average vacuum cleaner does not.
  • Includes battery indicator
    Battery level indicator
    yes
    ▲ Better than 53% of models
    This vacuum cleaner includes a battery level indicator, the average vacuum cleaner does not.
  • Adjustable tube height
    Adjustable tube height
    yes
    ▲ Better than 53% of models
    This vacuum cleaner has adjustable tube height, the average vacuum cleaner does not.
  • 820 mm shorter body
    Height
    280 mm
    ▲ Better than 88% of models
    Market range: <290 mm – >1.2k mm
    This vacuum cleaner is shorter than the average vacuum cleaner (280 mm vs 1100 mm).
    280 mm vs 1,100 mm
  • Cordless operation
    Cordless
    yes
    ▲ Better than 51% of models
    This vacuum cleaner works cordlessly, the average vacuum cleaner does not.
  • Includes battery indicator
    Battery level indicator
    yes
    ▲ Better than 53% of models
    This vacuum cleaner includes a battery level indicator, the average vacuum cleaner does not.
  • 0.5 L larger dust container
    Capacity
    1.5 L
    ▲ Better than 60% of models
    Market range: <0.44 L – >4 L
    This vacuum cleaner has a larger dust capacity than the average vacuum cleaner (1.5 L vs 1 L).
    1.5 L vs 1 L
  • Includes anti-tangle brush
    Anti-tangle brush
    yes
    ▲ Better than 74% of models
    This vacuum cleaner includes an anti-tangle brush, the average vacuum cleaner does not.
  • Includes parquet brush
    Parquet brush
    yes
    ▲ Better than 77% of models
    This vacuum cleaner includes a parquet brush, the average vacuum cleaner does not.
  • Self-standing design
    Self-standing
    yes
    ▲ Better than 81% of models
    This vacuum cleaner stands on its own, the average vacuum cleaner does not.
  • Adjustable tube height
    Adjustable tube height
    yes
    ▲ Better than 53% of models
    This vacuum cleaner has adjustable tube height, the average vacuum cleaner does not.
  • 820 mm shorter body
    Height
    280 mm
    ▲ Better than 88% of models
    Market range: <290 mm – >1.2k mm
    This vacuum cleaner is shorter than the average vacuum cleaner (280 mm vs 1100 mm).
    280 mm vs 1,100 mm
  • 25.4% lower weight
    Weight
    2.7 kg
    ▲ Better than 70% of models
    Market range: <2.15 kg – >7.1 kg
    This vacuum cleaner is lighter than the average vacuum cleaner (2.7 kg vs 3.62 kg).
    2.7 kg vs 3.62 kg
  • 35 mm narrower body
    Width
    230 mm
    ▲ Better than 88% of models
    Market range: <229 mm – >350 mm
    This vacuum cleaner is narrower than the average vacuum cleaner (230 mm vs 265 mm).
    230 mm vs 265 mm
  • 35 mm shallower body
    Depth
    230 mm
    ▲ Better than 68% of models
    Market range: <170 mm – >440 mm
    This vacuum cleaner is less deep than the average vacuum cleaner (230 mm vs 265 mm).
    230 mm vs 265 mm
  • Supports mopping
    Mopping support
    yes
    ★ Better than 96% of models
    This vacuum cleaner supports mopping, the average vacuum cleaner does not.
  • 14.95 % lower filtration efficiency
    Minimum overall efficiency
    85 %
    ▼ Worse than 95% of models
    Market range: <95 % – >99.99 %
    This vacuum cleaner has lower filtration efficiency than the average vacuum cleaner (85 % vs 99.95 %).
    85 % vs 99.95 %
  • Not pet-hair friendly
    Suitable for pet owners
    no
    ▼ Worse than 72% of models
    This vacuum cleaner is not suitable for pet owners, the average vacuum cleaner is.
  • No handheld conversion
    2-in-1 design
    no
    ▼ Worse than 53% of models
    This vacuum cleaner does not have a 2-in-1 design, the average vacuum cleaner does.
  • 10 minutes shorter runtime
    Battery runtime
    40 minutes
    ▼ Worse than 64% of models
    Market range: <30 minutes – >70 minutes
    This vacuum cleaner offers shorter battery runtime than the average vacuum cleaner (40 minutes vs 50 minutes).
    40 minutes vs 50 minutes
  • No upholstery nozzle
    Upholstery nozzle
    no
    ▼ Worse than 68% of models
    This vacuum cleaner does not include an upholstery nozzle, the average vacuum cleaner does.
  • No soft dusting brush
    Soft dusting brush
    no
    ▼ Worse than 73% of models
    This vacuum cleaner does not include a soft dusting brush, the average vacuum cleaner does.
  • No cyclonic technology
    Cyclonic technology
    no
    ▼ Worse than 71% of models
    This vacuum cleaner does not use cyclonic technology, the average vacuum cleaner does.
  • 2 kPa lower suction pressure
    Suction power (kPa)
    18 kPa
    ▼ Worse than 60% of models
    Market range: <11 kPa – >30 kPa
    This vacuum cleaner has lower suction pressure than the average vacuum cleaner (18 kPa vs 20 kPa).
    18 kPa vs 20 kPa
  • 80% more expensive
    EFFEKTIV M-10 is more expensive than the average vacuum cleaner (£270 vs £150).
    £270 vs £150
  • 3.7% worse value for money
    EFFEKTIV M-10 offers worse value for money than the average vacuum cleaner (7.37 vs 7.6).
    7.37 vs 7.65
  • No cyclonic technology
    Cyclonic technology
    no
    ▼ Worse than 71% of models
    This vacuum cleaner does not use cyclonic technology, the average vacuum cleaner does.
  • 2 kPa lower suction pressure
    Suction power (kPa)
    18 kPa
    ▼ Worse than 60% of models
    Market range: <11 kPa – >30 kPa
    This vacuum cleaner has lower suction pressure than the average vacuum cleaner (18 kPa vs 20 kPa).
    18 kPa vs 20 kPa
  • 1 fewer power levels
    Number of speeds
    1
    ▼ Worse than 70% of models
    Market range: <1 – >4
    This vacuum cleaner offers fewer speed levels than the average vacuum cleaner (1 vs 2).
    1 vs 2
  • 10 minutes shorter runtime
    Battery runtime
    40 minutes
    ▼ Worse than 64% of models
    Market range: <30 minutes – >70 minutes
    This vacuum cleaner offers shorter battery runtime than the average vacuum cleaner (40 minutes vs 50 minutes).
    40 minutes vs 50 minutes
  • 0.5 m shorter power cord
    Power cord length
    6 m
    ▼ Worse than 57% of models
    Market range: <5 m – >9.3 m
    This vacuum cleaner has a shorter power cord than the average vacuum cleaner (6 m vs 6.5 m).
    6 m vs 6.5 m
  • 0.6 V lower voltage
    Battery voltage
    21.6 V
    ▼ Worse than 60% of models
    Market range: <18 V – >28.8 V
    This vacuum cleaner has a lower battery voltage than the average vacuum cleaner (21.6 V vs 22.2 V).
    21.6 V vs 22.2 V
  • 14.95 % lower filtration efficiency
    Minimum overall efficiency
    85 %
    ▼ Worse than 95% of models
    Market range: <95 % – >99.99 %
    This vacuum cleaner has lower filtration efficiency than the average vacuum cleaner (85 % vs 99.95 %).
    85 % vs 99.95 %
  • Not pet-hair friendly
    Suitable for pet owners
    no
    ▼ Worse than 72% of models
    This vacuum cleaner is not suitable for pet owners, the average vacuum cleaner is.
  • No upholstery nozzle
    Upholstery nozzle
    no
    ▼ Worse than 68% of models
    This vacuum cleaner does not include an upholstery nozzle, the average vacuum cleaner does.
  • No soft dusting brush
    Soft dusting brush
    no
    ▼ Worse than 73% of models
    This vacuum cleaner does not include a soft dusting brush, the average vacuum cleaner does.
  • No handheld conversion
    2-in-1 design
    no
    ▼ Worse than 53% of models
    This vacuum cleaner does not have a 2-in-1 design, the average vacuum cleaner does.

Graphic comparison of EFFEKTIV M-10 and other vacuum cleaners

No results found

Third-party reviews

What customers like about EFFEKTIV M-10?

  • Powerful 18,000 Pa suction and high motor speed effectively clean both coarse dirt and liquid spills
  • Lightweight, 0.9kg feather-light handling with a 90-degree swivel makes it highly maneuverable
  • 180-degree lie-flat design allows it to clean completely flat under low furniture without any leaking
  • Self-propelled mechanism and smart dirt detection automatically optimize suction and water flow
  • Hygienic 75°C hot water brush roll self-cleaning combined with a 167°F hot air drying system prevents odors
  • Edge-to-edge roller brush design eliminates borders for seamless cleaning right up against walls
  • Effective anti-tangle system keeps long hair and pet fur from wrapping around the roller
  • Convenient two-in-one wastewater tank separates solid waste from liquids for easy emptying

What customers dislike about EFFEKTIV M-10?

  • Lacks a dedicated automatic solution dispenser, requiring manual mixing of cleaning fluid into the water tank
  • Does not feature built-in LED headlights on the floor head to help illuminate dirt in dimly lit spaces
  • Not recommended for deep or thick-pile carpets as the heavy floor base can sink and bog down maneuverability

Video reviews

Hands-on testing, unboxing, and real-world video evaluations

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