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ULTIMEA Apollo P40 Review | 84 Data compared

Avg. price:~£150Native panel resolution:1920x1080ANSI lumens:700Throw ratio:1.4:1Lamp life:20000 hours

ULTIMEA Apollo P40 Review: Compare 84 technical specifications and user reviews to see how this product ranks in the Projectors category and whether it is worth buying.

ULTIMEA Apollo P40
6.8/10

Overall score

Score
6.8/ 10
✕
What it is
An overall evaluation of the projector's quality, based on technical analyses and user reviews.
When it matters
When you need a quick reference to identify the best projectors on the market.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 56% of models
Score components

90%

6.5

Technical score

10%

8.7

User score

▲Better than 56% of projectors
7.7

Value for money

Value for money
7.7/ 10
✕
What it is
An indicator that combines the projector's overall rating with its cost.
When it matters
When you are looking for a projector with a good balance between quality and price.
Score distribution
▼
<55-66-77-88-99-10
★ Better than 96% of models
Score components

70%

6.8

Overall score

30%

9.7

Price

★Better than 96%
6.5

Technical score

Technical score
6.5/ 10
✕
What it is
An assessment of technical performance for products in the Projectors category across these key areas: Image Quality, Projection & Lens, HDMI & Gaming, Connectivity, Audio & Features, Design & Power.
When it matters
When you want to compare projectors based on technical performance and available features.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 51% of models
Score components

42%

6.4

Image Quality

22%

6.3

Projection & Lens

12%

6.5

HDMI & Gaming

10%

6.8

Audio & Features

8%

7.0

Connectivity

6%

7.4

Design & Power

▲Better than 51%
8.7

User score

User score
8.7/ 10
✕
What it is
A rating that combines user reviews and the total number of reviews received by the projector.
When it matters
When you want to know how a projector performs in real use and how reliable it remains over time according to user feedback.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 86% of models
Score components

70%

8.2

User ratings

30%

10

Number of reviews

Based on ratings from across the web.
▲Better than 86%
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Where to buy
*As an Amazon Associate, we earn from qualifying purchases.
Best rankings
Available: ranking among products currently available (including other versions of this product).All: ranking among all products in the database.

What owners say about the ULTIMEA Apollo P40

Based on 121 owners sharing their experience in online comments

30%positive15%mixed55%negative

Owners praise the affordable picture, but recurring dust, focus, brightness, noise, and playback problems undermine the experience.

What owners dislike

  • Phone casting often fails: AirPlay drops after seconds, Netflix or Prime show a black screen, some apps send sound only, and audio lags.11
  • Some USB videos show unsupported, AC3 5.1 audio stays silent, AVI files are not shown, and HDMI ARC is missing.10
  • Dust and black spots form inside the lens after weeks. They cannot be wiped off from outside, and owners worry that opening it voids the warranty.10
  • The fan runs loud from switch-on, a whining noise can appear suddenly, and a buzz is heard in standby after switching off.9
  • Lag appears in fast pans and makes gaming or mouse use feel delayed. A firmware update cut the lag but caused freezes in game mode.9
  • Default colours look washed out, black scenes show weak contrast, and one owner's HDR did not work with a PS5.9
  • Focus is sharp on one side but blurry on the other, or top and bottom when tilted. Owners set focus once and turn autofocus off.7
  • Picture looks dim in lit rooms, and faces are hard to see with any room light. Owners say it needs a dark room.7
  • Remote may stop responding or act erratically, and the on-screen keyboard once lacked capital U, I and ampersand until an update fixed it.7
  • Some units stop turning on with the power button blinking, or lose the light after months. One owner reports failure at about 2,500 hours.5

Points mentioned by at least 3 owners, most mentioned first.

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Technical Specifications of projector ULTIMEA Apollo P40

Technical score
Technical score
6.5/ 10
✕
What it is
An assessment of technical performance for products in the Projectors category across these key areas: Image Quality, Projection & Lens, HDMI & Gaming, Connectivity, Audio & Features, Design & Power.
When it matters
When you want to compare projectors based on technical performance and available features.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 51% of models
Score components:

42%

6.4

Image Quality

22%

6.3

Projection & Lens

12%

6.5

HDMI & Gaming

10%

6.8

Audio & Features

8%

7.0

Connectivity

6%

7.4

Design & Power

6.5
User score
User score
8.7/ 10
✕
What it is
A rating that combines user reviews and the total number of reviews received by the projector.
When it matters
When you want to know how a projector performs in real use and how reliable it remains over time according to user feedback.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 86% of models
Score components

70%

8.2

User ratings

30%

10

Number of reviews

Based on ratings from across the web.
8.7
Popularity
Popularity
10/ 10
✕
What it is
An indicator based on the number of reviews received by the projector.
When it matters
When you prefer to buy a product chosen and reviewed by many other consumers.
Score distribution
▼
<55-66-77-88-99-10
▲ Better than 89% of models
Popularity:
ULTIMEA Apollo P40 has a popularity score of 10 points, which is higher than 89.3% of projectors.
10
Value for money
Value for money
7.7/ 10
✕
What it is
An indicator that combines the projector's overall rating with its cost.
When it matters
When you are looking for a projector with a good balance between quality and price.
Score distribution
▼
<55-66-77-88-99-10
★ Better than 96% of models
Score components:

70%

6.8

Overall score

30%

9.7

Price

7.7
ANSI lumens
700
Market range: <250 – >4k
This projector reaches 700 ANSI lumens, dimmer than 73.4% of projectors and equal to 2.1% of projectors.
Contrast ratio
?
Native panel resolution
1920x1080
This projector uses a native resolution of 1920x1080, higher than 26.2% of projectors and equal to 59.7% of projectors.
Output Resolution
1920x1080
This projector supports output resolution up to 1920x1080, higher than 24.9% of projectors and equal to 41% of projectors.
Projection technology
LCD
Show more
Throw ratio
1.4:1
Min throw distance
1.1 m
Market range: <0.5 m – >2 m
This projector needs a minimum throw distance of 1.1 m, longer than 54.8% of projectors and equal to 4% of projectors.
Max projection size
150 inch
Market range: <100 inch – >300 inch
This projector supports projection sizes up to 150 inch, smaller than 67.7% of projectors and equal to 10% of projectors.
Zoom ratio
N/A
Motorized zoom
no
This projector does not have motorized zoom. 16.3% of projectors have motorized zoom.
Show more
Input lag
?
Auto low latency mode (ALLM)
no
This projector does not support ALLM. 17.2% of projectors support ALLM.
Variable refresh rate (VRR)
no
This projector does not support VRR. 1.6% of projectors support VRR.
HDMI version
2
This projector supports HDMI 2, more modern than 45.3% of projectors and equal to 36.8% of projectors.
Max HDMI bandwidth
?
Show more
N. of HDMI ports
1
Market range: <1 – >6
This projector has 1 HDMI port/s, fewer than 55.1% of projectors and equal to 41.6% of projectors.
Wi-Fi connectivity
yes
This projector supports Wi-Fi. 47.2% of projectors support Wi-Fi.
Wi-Fi version
Wi-Fi 6 (802.11ax)
This projector supports Wi-Fi 6 (802.11ax), more modern than 84.6% of projectors and equal to 13.4% of projectors.
Bluetooth connectivity
yes
This projector supports Bluetooth. 49.6% of projectors support Bluetooth.
Bluetooth version
5.1
This projector supports Bluetooth 5.1, more modern than 80.8% of projectors and equal to 7.7% of projectors.
Show more
Smart TV features
no
This projector does not have smart TV features. 43.8% of projectors have smart TV features.
Operating system
proprietary
Android OS
no
This projector does not run Android OS. 18.8% of projectors run Android OS.
Dedicated smartphone app
no
This projector does not come with a dedicated smartphone app. 35.2% of projectors come with a dedicated smartphone app.
Remote control
yes
This projector includes a remote control. 1.6% of projectors include a remote control.
Show more
Light source type
led
This projector uses led light source technology, more advanced than 33.1% of projectors and equal to 39% of projectors.
Laser Light Source
no
This projector does not use a laser light source. 28.1% of projectors use a laser light source.
Lamp life
20,000 hours
Market range: <5k hours – >30k hours
This projector offers lamp life of 20,000 hours, shorter than 34.4% of projectors and equal to 27.6% of projectors.
Lamp life (eco mode)
?
Operating power consumption
90 W
Market range: <50 W – >400 W
This projector uses 90 W of power, less than 75.1% of projectors and equal to 1.4% of projectors.
Show more

ULTIMEA Apollo P40 vs the average projector

246810TotalImage QualityProjection & LensHDMI & GamingConnectivityAudio & FeaturesDesign & Power
  • 15 degrees greater vertical keystone correction
    This projector offers more vertical keystone correction than the average projector (45 degrees degrees vs 30 degrees degrees). The average projector offers 30 degrees degrees of vertical keystone correction.
    45 degrees vs 30 degrees
  • Advanced focus control
    This projector offers Advanced focus control than the average projector (auto-focus vs manual). The average projector uses manual focus control.
    Manual remote fine-tuning available.
    auto-focus vs manual
  • 20 degrees greater horizontal keystone correction
    This projector offers more horizontal keystone correction than the average projector (50 degrees degrees vs 30 degrees degrees). The average projector offers 30 degrees degrees of horizontal keystone correction.
    50 degrees vs 30 degrees
  • Supports HDMI ARC
    This projector supports HDMI ARC, while the average projector does not. 36% of projectors support HDMI ARC.
  • Built-in stereo speakers
    This projector has stereo speakers, while the average projector does not. 48.9% of projectors have stereo speakers.
  • Wider color gamut
    This projector has a higher color gamut coverage than the average projector (80% NTSC % vs 99% Rec.709 %). The average projector has 99% Rec.709 % of color gamut coverage.
    80% NTSC % vs 99% Rec.709 %
  • 5 dB quieter operation
    This projector has a lower audible noise than the average projector (25 dB vs 30 dB). The average projector has 30 dB of audible noise.
    25 dB vs 30 dB
  • 1 more audio input ports
    This projector has more audio input ports than the average projector (1 vs 0). The average projector has 0 audio input ports.
    Via combined AV input.
    1 vs 0
  • 17.6% better value for money
    ULTIMEA Apollo P40 has a higher value-for-money score than the average projector (7.65 vs 6.5).
    7.65 vs 6.51
  • 5.13x cheaper
    ULTIMEA Apollo P40 is cheaper than the average projector (£150 vs £770).
    £150 vs £770
  • 9.3% higher user score
    User score
    8.7/ 10
    ✕
    What it is
    A rating that combines user reviews and the total number of reviews received by the projector.
    When it matters
    When you want to know how a projector performs in real use and how reliable it remains over time according to user feedback.
    Score distribution
    ▼
    ▼
    <55-66-77-88-99-10
    ULTIMEA Apollo P40
    the average projector
    ULTIMEA Apollo P40 has a higher user score than the average projector (8.74 vs 8.000).
    8.74 vs 8
  • 2.05x more popular
    ULTIMEA Apollo P40 has a higher popularity than the average projector (10 vs 4.9).
    10 vs 4.87
  • Wider color gamut
    This projector has a higher color gamut coverage than the average projector (80% NTSC % vs 99% Rec.709 %). The average projector has 99% Rec.709 % of color gamut coverage.
    80% NTSC % vs 99% Rec.709 %
  • 15 degrees greater vertical keystone correction
    This projector offers more vertical keystone correction than the average projector (45 degrees degrees vs 30 degrees degrees). The average projector offers 30 degrees degrees of vertical keystone correction.
    45 degrees vs 30 degrees
  • Advanced focus control
    This projector offers Advanced focus control than the average projector (auto-focus vs manual). The average projector uses manual focus control.
    Manual remote fine-tuning available.
    auto-focus vs manual
  • 20 degrees greater horizontal keystone correction
    This projector offers more horizontal keystone correction than the average projector (50 degrees degrees vs 30 degrees degrees). The average projector offers 30 degrees degrees of horizontal keystone correction.
    50 degrees vs 30 degrees
  • Motorized focus
    This projector supports motorized focus, while the average projector does not. 47.2% of projectors support motorized focus.
  • Supports HDMI ARC
    This projector supports HDMI ARC, while the average projector does not. 36% of projectors support HDMI ARC.
  • Supports AirPlay
    This projector supports AirPlay, while the average projector does not. 40% of projectors support AirPlay.
  • 1 more USB ports
    This projector has more USB ports than the average projector (2 vs 1). The average projector has 1 USB ports.
    2 vs 1
  • Modern Wi-Fi standard
    This projector supports a newer Wi-Fi standard than the average projector (Wi-Fi 6 (802.11ax) vs Wi-Fi 4 (802.11n)). The average projector supports Wi-Fi Wi-Fi 4 (802.11n).
    Wi-Fi 6 (802.11ax) vs Wi-Fi 4 (802.11n)
  • Supports Miracast
    This projector supports Miracast, while the average projector does not. 45.1% of projectors support Miracast.
  • Built-in stereo speakers
    This projector has stereo speakers, while the average projector does not. 48.9% of projectors have stereo speakers.
  • 1 more audio input ports
    This projector has more audio input ports than the average projector (1 vs 0). The average projector has 0 audio input ports.
    Via combined AV input.
    1 vs 0
  • 5 dB quieter operation
    This projector has a lower audible noise than the average projector (25 dB vs 30 dB). The average projector has 30 dB of audible noise.
    25 dB vs 30 dB
  • 145 W lower power use
    This projector uses less power than the average projector (90 W vs 235 W). The average projector uses 235 W of power.
    90 W vs 235 W
  • 68.2% dimmer image
    This projector has lower ANSI lumens than the average projector (700 vs 2,200). The average projector has 2,200 ANSI lumens.
    700 vs 2,200
  • 1 fewer HDMI ports
    This projector has fewer HDMI ports than the average projector (1 vs 2). The average projector has 2 HDMI ports.
    1 vs 2
  • Basic light source
    This projector has Basic light source than the average projector (led vs laser). The average projector uses a laser light source.
    led vs laser
  • 96.5 inch smaller image size
    This projector has a lower projection size than the average projector (150 inch vs 246.5 inch). The average projector has 246.5 inch of projection size.
    150 inch vs 246.5 inch
  • 29.4% lower refresh rate
    This projector has a lower refresh rate than the average projector (60 Hz vs 85 Hz). The average projector has 85 Hz of refresh rate.
    60 Hz vs 85 Hz
  • Limited HDMI format
    This projector supports a less capable max HDMI input format than the average projector (4K/60Hz vs 4K/120Hz). The average projector supports a max HDMI input format of 4K/120Hz.
    Higher-resolution input is downscaled to the native image.
    4K/60Hz vs 4K/120Hz
  • Old HDCP version
    This projector has Old HDCP version than the average projector (1.4 vs 2.2). The average projector supports HDCP 2.2.
    1.4 vs 2.2
  • No RS-232 control
    This projector does not support RS-232 control, while the average projector does. 52.1% of projectors support RS-232 control.
  • 68.2% dimmer image
    This projector has lower ANSI lumens than the average projector (700 vs 2,200). The average projector has 2,200 ANSI lumens.
    700 vs 2,200
  • 29.4% lower refresh rate
    This projector has a lower refresh rate than the average projector (60 Hz vs 85 Hz). The average projector has 85 Hz of refresh rate.
    60 Hz vs 85 Hz
  • No 3D glasses support
    This projector does not support 3D glasses, while the average projector does. 55.1% of projectors support 3D glasses.
  • 96.5 inch smaller image size
    This projector has a lower projection size than the average projector (150 inch vs 246.5 inch). The average projector has 246.5 inch of projection size.
    150 inch vs 246.5 inch
  • 0.08 m longer throw distance
    This projector has a higher throw distance than the average projector (1.1 m vs 1 m). The average projector has 1.025 m of throw distance.
    1.1 m vs 1.025 m
  • Limited HDMI format
    This projector supports a less capable max HDMI input format than the average projector (4K/60Hz vs 4K/120Hz). The average projector supports a max HDMI input format of 4K/120Hz.
    Higher-resolution input is downscaled to the native image.
    4K/60Hz vs 4K/120Hz
  • Old HDCP version
    This projector has Old HDCP version than the average projector (1.4 vs 2.2). The average projector supports HDCP 2.2.
    1.4 vs 2.2
  • 1 fewer HDMI ports
    This projector has fewer HDMI ports than the average projector (1 vs 2). The average projector has 2 HDMI ports.
    1 vs 2
  • No RS-232 control
    This projector does not support RS-232 control, while the average projector does. 52.1% of projectors support RS-232 control.
  • Basic light source
    This projector has Basic light source than the average projector (led vs laser). The average projector uses a laser light source.
    led vs laser

Video reviews

Hands-on testing, unboxing, and real-world video evaluations

9.0
Vincent VinTech
≈ estimated
02/03/2024
Hands-on review · image, audio, gaming and autofocus tests
Verdict
ULTIMEA Apollo P40 is very good value, with a strong picture and automatic focus and keystone at this price.
9.0
Make Life Click
≈ estimated
21/06/2023
Hands-on review · movies, camping and setup tests
Verdict
ULTIMEA Apollo P40 is not 4K, but its bright, clear picture is strong for the price, making it a good budget pick.
9.5
Toid
≈ estimated
12/03/2023
Comparison review · color and gamma measurements
Verdict
ULTIMEA Apollo P40 is the best budget projector tested for color, with excellent grayscale and white balance.
Brand video
Not graded yet
Not graded yet
Not graded yet
Not graded yet
Not graded yet

Expert reviews

In-depth analysis and verdict from leading tech publications

notebookcheck.net
16/02/2024
Hands-on review · Basic home projector
Verdict
The Ultimea Apollo P40 is a simple, bright projector for boardrooms and basic home cinema, but without streaming apps it lacks smart features.
goods.observer
Not Dated
Personal review · Home cinema
Verdict
The Ultimea Apollo P40 is a bright projector with quick automatic setup and a picture that holds up in daylight, though this review relies on impressions, not measurements.
heise.de
16/05/2024
Test · Quiet Full HD projector
Verdict
The Ultimea Apollo P40 is a bright, sharp Full HD projector with reliable autofocus and a quiet fan, but it has no apps, so streaming needs an external stick.
4kfilme.de
10/11/2023
Hands-on test · Plug-and-play projector
Verdict
The Ultimea Apollo P40 is a plug-and-play Full HD projector that starts in about 20 seconds, but it has no app store, so streaming needs an external device.
smartzone.de
20/07/2023
Hands-on test · Record-player projector
Verdict
The Ultimea Apollo P40 gives a bright, vivid picture and good sound for its size, but it has no apps and skips some surround audio tracks.
notebookcheck.biz
17/02/2024
Hands-on test · Basic bright projector
Verdict
The Ultimea Apollo P40 is a basic but bright projector that gives a clean picture for presentations, but its software is bare and it has no streaming apps.
videoprojecteurcenter.fr
23/09/2024
Personal review · Home cinema
Verdict
The Ultimea Apollo P40 is a bright projector with quick automatic setup and a picture that holds up in daylight, though this review relies on impressions, not measurements.
geekparadize.fr
24/05/2023
Video review · Gaming and streaming
Verdict
The Ultimea Apollo P40 is a simple, bright LCD projector with no built-in apps, so you need a console or streaming stick, and it looks best in a dark room.
I
iphoneitalia.com
24/01/2024
Summary of the review
Apollo P40: The 700 ANSI Lumen Full HD Projector - Review
(Translated)Show original
notebookcheck.nl
17/02/2024
Hands-on test · Business projector
Verdict
The Ultimea Apollo P40 is a bright, clean Full HD projector with self-adjusting focus, good for presentations and simple home cinema, but it has no streaming apps.

Third-party reviews

Based on ratings from across the web.
Reviews last updated: October 2026 · How we calculate this

What customers like about ULTIMEA Apollo P40

  • Impressive brightness (700 ANSI lumens) for a budget-tier projector
  • Quick and reliable autofocus and 6D auto-keystone correction
  • Solid native 1080p picture quality with 4K decoding support
  • Loud built-in 10W speakers with decent audio for casual viewing
  • Sealed optical engine helps prevent internal dust buildup
  • Includes a sliding lens cover for added protection

What customers don't like about ULTIMEA Apollo P40

  • No built-in Android TV or native streaming apps (requires a dongle)
  • Significant fan noise (some users report up to 60dB close to the unit)
  • Bluetooth audio connection can experience noticeable lag/stuttering
  • Difficult to adjust settings (like screen size) without exiting Bluetooth mode
  • Focus can become soft or blurry at the edges of very large images (85"+)
  • Plastic build feels somewhat hollow and cumbersome

Verdict

The Ultimea Apollo P40 is a native 1080p LCD projector that supports 4K decoding and HDR10, delivering a bright 700 ANSI lumens with an impressive 80% brightness uniformity and a 12,000:1 contrast ratio. Key features include a fully sealed, dustproof optical engine for longevity, dual-band Wi-Fi (2.4/5GHz), Bluetooth 5.0, and 10W DSP-enhanced speakers. Its main pros are the convenient 3-second autofocus, 6D auto-keystone correction, and a 360° all-angle remote that simplify setup for screens up to 150 inches. However, some cons include a basic operating system that lacks native streaming apps like Netflix, no motorized zoom, and potential focus softing at the edges if the projector is positioned too far off-centre.

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